This vivid image exemplifies the power of event tech, the driving force behind today’s successful gatherings, meetings, and conferences.

What is Event Technology?

Event technology, often referred to as event tech, includes a wide range of digital tools and software designed to facilitate and improve the various aspects of event planning, management, and execution. Think of it as a toolbox that event organizers use to create unforgettable experiences for attendees.

The Evolving Landscape of Event Tech 

Event technology is not static; it’s a dynamic field that continually evolves to meet the changing demands of the industry and the preferences of attendees. Keeping a pulse on event technology trends is crucial for staying competitive in the field of event management.

For instance, the global pandemic witnessed a surge in new technology for events. This led event tech companies to quickly create online platforms that mimic in-person experiences, making it possible to reach a broader audience. 

While virtual events remain relevant post-pandemic, there’s been a shift in focus in terms of event technology. To serve a hybrid and in-person audience, we are seeing advancements in mobile apps like lead capture, badge printing and scanning as well as event apps.

Innovations like Artificial intelligence (AI) and augmented reality (AR) are more commonly incorporated into event engagement technology. They offer personalized content suggestions, boost engagement, and create immersive experiences. These advancements are changing how attendees engage with events.

Overall, staying in the loop with the latest trends is a must for event professionals. The rise of AI is making events more personalized and efficient. It’s also becoming common to find tech elements in traditional, in-person events. Virtual events are not just about attendance; they’re transforming how companies handle things like team-building and training.

Lastly, flexibility is the name of the game, as attendees want options for fully virtual, hybrid, or in-person experiences. Staying with the times and embracing innovation is key to creating standout events and staying competitive in the field. The future holds exciting possibilities as technology continues to reshape the event landscape.

Event Tech’s Versatility

From small business gatherings to large-scale conferences, event tech has reshaped how events are planned, executed, and experienced. It serves as the driving force behind innovation, efficiency, and enhanced attendee engagement.

The landscape of event management tools is diverse, offering solutions tailored to various needs and preferences. However, this diversity can sometimes be overwhelming, especially for small business owners or those new to the world of event planning. The abundance of choices and features may leave them wanting to know which tools are truly essential for their specific event.

It’s important to recognize that not all events require an extensive suite of event tech features, and investing in overly complex tools can be impractical. This complexity may lead to unnecessary expenses and a steeper learning curve, potentially dissuading some users from fully embracing event technology.

For companies that frequently organize events, the solution lies in adopting a comprehensive all-in-one event management technology that streamlines the entire process. Such platforms are designed to provide a unified and user-friendly experience, simplifying event planning and execution.

Benefits of All-in-One Event Technology

All-in-one event technology covers everything from event registration and ticketing to marketing, attendee engagement, and data analytics. This consolidation of features into a single platform not only saves time and resources but also ensures seamless integration and data flow between different aspects of event management.

By opting for an all-in-one event technology solution, businesses can access a suite of tools and functionalities within a single platform. This not only reduces the complexity of managing multiple tools but also offers cost-efficiency and a consistent user experience.

All-in-one event tech is reshaping the very foundations of event planning and execution. Let’s delve deeper into a comprehensive understanding of its advantages. 

1. Streamlined Event Planning

One of the standout advantages of all-in-one event tech is its ability to streamline the event planning process. Rather than juggling multiple tools and systems for tasks like registration, ticketing, marketing, and communication, event planners can access all these functionalities from a single platform.

This not only saves time but also reduces the risk of errors and inconsistencies, ensuring a smoother and more efficient planning phase.

2. Cost-Efficient Event Management

Cost-effectiveness is another significant perk of all-in-one event tech. By consolidating various tools and services into one platform, businesses can significantly reduce their expenses. They no longer need to invest in and manage multiple subscriptions, which can quickly add up.

This cost-efficient approach allows organizations to allocate their budgets more wisely, focusing resources on other critical aspects of their events.

3. Improved User Experience

For event hosts and organizers, an improved user experience is essential for seamless event management. All-in-one event tech provides just that; a cohesive, user-friendly interface that simplifies tasks.

Event planners can effortlessly navigate through various features, customize settings, and monitor event progress in real time. This enhanced user experience translates into smoother operations and a more positive overall event management experience.

4. Better Attendee Experience

All-in-one event technology service is designed not only for event organizers but also with attendees in mind. It offers various touch points throughout the attendee journey, making it easier for participants to engage with the event.

From registration and personalized schedules to interactive sessions and networking opportunities, attendees benefit from an integrated experience that keeps them engaged and satisfied.

5. Simplified Compliance with One Vendor

Managing compliance and data security can be daunting when dealing with multiple vendors and tools. With all-in-one event planning technology, you can significantly reduce this headache.

Organizations have a single vendor to coordinate with, simplifying compliance procedures and data management. This not only ensures security but also eases the administrative burden on event organizers.

6. User-Friendly Interface

The simplicity and intuitiveness of an all-in-one event tech platform are crucial for successful event management. Event planners, regardless of their technical proficiency, can easily adapt to and use the platform efficiently. This user-friendliness minimizes training time and maximizes productivity.

7. Scalability for All Event Sizes

Whether organizing a small corporate meeting or a large-scale international conference, all-in-one event tech can adapt to the event’s size and complexity. It offers scalability that allows event planners to cater to their specific needs, ensuring that the platform remains a valuable tool regardless of the event’s scale.

8. Creative Customization and Experimentation Time

Finally, all-in-one event tech empowers event organizers with the luxury of time for creativity and experimentation. With streamlined processes, reduced administrative tasks, and accessible attendee engagement tools, planners can devote more time to customizing and enhancing the event experience.

This freedom fosters innovation and allows for unique, memorable events that stand out in a crowded marketplace.

Key Considerations When Choosing an All-in-One Event Technology Provider

Selecting the right all-in-one event tech is vital to the success of an event. The market offers a wide array of options, making it essential to assess your choices carefully.

Let’s walk through the essential factors to weigh when selecting an all-in-one event technology service. From evaluating costs to prioritizing data security, here’s a comprehensive roadmap to ensure your choice aligns perfectly with your event management requirements and objectives.

Cost Evaluation

Cost is a crucial factor when choosing an all-in-one event tech. Begin by assessing your budget and understanding the pricing structures of the solutions available. Consider not just the initial costs but also any ongoing expenses, such as subscription fees or additional charges for features. 

Opt for event technology providers that offer transparent pricing models. Hidden fees or unclear pricing structures can lead to budget overruns and frustration. Request detailed pricing information and clarification on any potential additional costs to make an informed decision.

A clear understanding of the total cost of ownership is essential to avoid unexpected financial burdens down the road.

Tool and Device Compatibility

Ensure that the solution you choose is compatible with the tools and devices you currently use or plan to incorporate. Compatibility issues can lead to integration challenges and hinder the seamless flow of data and information. Verify that the event tech platform can integrate smoothly with your existing systems, reducing the risk of operational disruptions.

Data Security and Compliance

Data security is non-negotiable, especially when handling sensitive attendee information. Prioritize software solutions that adhere to stringent security protocols and compliance standards, such as GDPR or HIPAA, depending on your event type. Ensure that the software vendor has robust measures in place to protect your data and the data of your attendees.

Ease of Use and Implementation

User-friendliness is a critical factor, as an intuitive interface can significantly impact the efficiency of your event management. Assess the ease of use and implementation by requesting demos or trials. A solution that is easy to navigate and implement can save you time and resources during the onboarding process.

Customization Possibilities

Every event is unique, and your software should be adaptable to your specific needs. Consider the customization options available within the software. The ability to tailor the software to match your event’s branding and requirements can be a game-changer in delivering a personalized attendee experience. 

Some software solutions offer more autonomy, allowing you to tailor the platform to your specific needs. Assess whether the software aligns with your desired level of control and customization.

Scalability for Future Expansion

As your events grow and evolve, your event tech should grow with you. Choose an event management technology that offers scalability, enabling you to expand and adapt to changing event requirements. This scalability ensures that your investment remains valuable in the long run.

Customer Support

Reliable customer support is essential when you encounter issues or have questions about the software. Evaluate the level of customer support offered by the event tech vendor, including response times, availability, and support channels. When hosting events, especially for small businesses, communication tools like small business VoIP, Whatsapp groups for instant communication, a proper email list can enhance attendee engagement and streamline interactions. Prompt and helpful customer support can save you time and frustration in the event of challenges.

How to Choose the Right Event Technology

The choice of event technology can significantly impact the outcome of your event. It’s a decision that requires thoughtful consideration and a strategic approach. Here’s what you need to do: 

Assess Your Event Tech Needs

Before diving into the sea of event technology options, it’s crucial to start by assessing your specific needs. Consider the nature and scale of your event, the goals you wish to achieve, and the challenges you aim to overcome. Identifying these needs provides a clear framework for evaluating potential solutions.

Also, decide if you’d rather do things on your own or if you need some extra help. Some event tech tools are all about self-service, while others come with built-in support. Your choice should match your team’s skills and how much assistance you think you’ll need.

Collect Peer Reviews and Recommendations

Lean into your network to solicit reviews and recommendations from those who’ve used technology for events. Their insights can provide valuable perspectives on the practical use and effectiveness of different solutions.

Try Demos and Trials

Don’t commit to event technology blindly. Many providers offer demos and trials of their software. Take advantage of these opportunities to test drive the technology and gain a hands-on understanding of how it works. This firsthand experience can reveal whether the software aligns with your expectations and workflow.

Some providers go the extra mile by offering product tours, granting you the freedom to explore their solutions without the need for direct sales interactions. vFairs, for instance, offers a quick demo, allowing you to get a sneak peek into the platform’s capabilities and interface. 

Collect Stakeholder Input

Incorporate the input of all relevant stakeholders within your organization. Different team members may have varying requirements or perspectives on what constitutes the ideal event technology. By gathering their input and insights, you ensure that the selected technology caters to the diverse needs of your team.

Make an Informed Decision

Finally, with a thorough understanding of your needs, insights from peers, and firsthand experience with demos or trials, you’re equipped to make an informed decision. Evaluate each option based on factors like cost, features, user-friendliness, and scalability. Choose the technology that best aligns with your event objectives and overall strategy.

vFairs is a reliable and comprehensive all-in-one event technology solution that streamlines event planning and execution. With vFairs, you gain access to a suite of essential features that can transform your events into seamless and unforgettable experiences.

Contact us to know more about how our event tech can help you supercharge your events.

FAQs

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How to Promote Events to Boost Registrations

1. Offer Early Bird Event Registration

One of the most common promotional ideas for events is offering an early bird discount. It is one of the quickest ways to incentivize the audience to sign up for an event. Early bird registration is vital to creating FOMO (fear of missing out) among potential attendants or attendees, compelling them to register.

Offering early bird discounts is among the successful ways of promoting an event as it gives the host an early sense of how to continue event promotion. Hosts can also understand attendees’ objections to the event, schedule, or marketing strategy. 

2. Increase Reach with Event Pages 

Contrary to popular belief, you do not need a massive budget to promote your event. Instead, you can now take full advantage of popular sites that offer their platform for free event advertisement. Regardless of your event type, the platforms below help you promote your event without risking your fortune. 

Some popular platforms help hosts with event advertisement and audiences with event registrations.

Facebook: Facebook offers creative ways to promote an event on its website. You can create an event on Facebook and promote it on your already-established business page. 

However, one of the fool-proof ways to advertise an event on Facebook, you must keep the event advertising attractive; and use eye-catching cover photos and captions to evoke excitement. 

LinkedIn: Create event pages and share updates with your network. Engage attendees with event content, and encourage them to connect, share insights, and promote the event to their professional communities.

3. Build an Event Community

Building and maintaining engagement is crucial for any event’s success. Creating a community around your event is an effective way to achieve this, and integrating with platforms like LinkedIn can be highly beneficial. It allows attendees to interact with each other, network, and stay connected before, during, and after the event.

In fact, with vFairs, you can now easily build communities around your event through our integration with LinkedIn’s community builder. Once an attendee registers, they see a pop-up prompting them to join the event page on LinkedIn. They can see who else is attending, which helps create a sense of belonging and anticipation.

This integration also enables attendees to reach out to each other, fostering connections that can lead to meaningful interactions during the event and beyond. Engaged attendees are more likely to share their excitement about the event on social media, further promoting the event and potentially attracting more participants.

For hosts, the LinkedIn community page becomes a valuable tool to keep the conversation going. They can share essential event details, such as speaker profiles and schedule updates, keeping the attendees informed and engaged. Furthermore, with attendees actively participating in discussions and networking on LinkedIn, the event gains visibility and attracts a broader audience, potentially leading to more online event registrations.

Learn more about how to promote community event.

4. Leverage Email Marketing

One of the best ways to promote an event includes email marketing. Email marketing is a highly effective tool for promoting events, as confirmed by over 70% of survey participants.

To ensure the success of your email marketing campaign, it is crucial to create personalized emails tailored to specific segmented audiences. By personalizing your emails, you can effectively reach out to individuals who are already familiar with your company and generate interest in your event.

Another strategy for leveraging email marketing in event promotion is to provide exclusive discounts to email subscribers. This approach not only helps increase the number of attendees but also boosts your email subscriber base.

Furthermore, leveraging the power of AI can simplify the process of utilizing email marketing for event promotion. For example, vFairs offers an AI Event Assistant that will draft event emails in seconds, reducing the work for event planners and marketers. All you need to do is to select the email type, tone, and your email list, add any additional instructions, and then hit generate.

5. Host Pre-event Podcasts

Podcasts serve as captivating and exceptional means of promoting events, much like pre-event promotional videos. They offer an engaging platform to advertise your event and sustain the excitement among event registrants.

If you already produce a regular podcast for your company, products, or services, consider creating an episode specifically designed to pique the interest of listeners about your upcoming event.

Additionally, you can leverage the power of podcasts for event promotion by appearing as a guest on another podcaster’s show. Conduct thorough research to identify podcasters within your industry and propose a collaboration. This collaboration presents an opportunity to captivate a wider audience and expand your event’s appeal.

6. Create Compelling Graphics

The right infographics can create the marketing buzz you need for your event advertisement. There is something incredibly interacting and engaging with cool infographics. The mix of content with creation spurs the right excitement for an event. Moreover, infographics help deliver brand messaging, ensure attendees remember the delicate event details, and more. 

7. Take Full Advantage of Social Media

Social media offers many creative ways to promote an event. For instance, you can organize a social media contest to promote your event, offering a free ticket to the lucky winner. By sharing a poster of your event and encouraging people to like, share, comment, and tag their friends, you can determine the winner based on the individual with the highest engagement. This way, they help extend your event’s reach and may win the chance to attend for free.

To make your event stand out and drive engagement, it’s crucial to integrate social media strategies effectively. A great way to begin is by utilizing event-specific hashtags, which not only keep your event active in relevant conversations but also increase visibility and boost its chances of trending. This, combined with collaboration with influencers, is a powerful way to increase awareness and participation. Below are two major platforms where these techniques can be maximized:

Instagram: Some quick ways on how to advertise an event on Instagram include using event hashtags, sharing eye-catching photos from previous events or sneak peek into the event happening, collaborating with influencers to promote the event and doing live coverage of the event. 

Twitter: With Twitter, you can send followers Twitter invites to ensure they are part of your upcoming event. You can also tweet or send direct messages to your followers requesting them to register for your event. Make sure to attach your event posters with the tweet to your followers so that your event continues on its journey of advertisement. 

8. Offer Freebies

Promoting your event through giveaways has gained significant popularity. However, rather than indiscriminately providing a wide range of free items, it is crucial to consider the nature of the event and the attendees. By doing so, you can offer something that is both memorable and valuable to your specific target audience, thereby enriching their overall event experience.

Ways Forward

For the smooth implementation of event advertising concepts, it is essential to develop a comprehensive plan for event promotion and coordinate your endeavors with the appropriate platforms. To enhance your marketing effectiveness, we invite you to read our comprehensive guide on event marketing, created to maximize your event success rate.

FAQs

The world keeps changing how it hosts events and it can be hard to catch up. Event technology is evolving, budgets are tighter than ever, attendees expect more from each event, and AI keeps throwing us off our game with new use cases. 

In this blog, we’ll rewind to explore the key event trends that transformed last year and fast forward to predict current trends in the event industry that we will see more of in 2025.

Our next year’s predictions are based on the opinions of subject matter experts like Muhammad Younas, Julius Solaris, and Miguel Neves. They also consider all the current issues in the event industry and everything we believe that event technology can make better. 

5 Second Summary

• AI will dominate 2025 with advanced uses like matchmaking, analytics, and facial recognition streamlining event planning and attendee experiences.
• Event platforms will focus on all-in-one solutions with seamless integrations to simplify planning and execution.
• Events will become key sources of first-party data, aiding targeted marketing and sponsor ROI.
• Demand for DIY event setups will rise, empowering organizers with more control and flexibility.
• Personalized content strategies and attendee feedback will shape impactful, value-driven events.

Read ahead to see what’s in store for event professionals in 2025.

Event Trends: Quick 2024 Recap

2024 saw some remarkable event technology trends with AI taking the lead. Here’s a quick rundown of everything that happened in the past year:

• AI took the events industry by storm, revolutionizing how we plan and promote events. This wave of innovation primarily focused on enhancing productivity and efficiency. vFairs also introduced some AI-powered tools to analyze and promote events like:
  • vFairs AI Assistant to write the copy for event collateral in just a few minutes.
  • vFairs Webinar Summary tool for a quick and efficient way to re-purpose webinar content to blogs, newsletters, social posts, etc.
  • vFairs AI Reporting Chatbot to quickly analyze complicated event reports and get meaningful insights.

• Onsite event tech empowered organizations to craft unparalleled onsite experiences through innovative tools like badge printing, check-in software, and mobile apps.
• Innovative tools for event lead capture for onsite events like the vFairs lead capture app that scans QR codes or business cards to capture leads.
• One of the standout event trends of 2024 was the remarkable rise of virtual events as a driving force behind people operations. vFairs CEO Muhammad Younas noted the growing role of virtual career fairs and job fairs as they surged global recruitment, virtual onboarding fairs to incorporate this global workforce, and benefits fairs to keep teams connected. These digital gatherings went beyond traditional boundaries, expanding their influence and impact across various facets of HR. 
• There was a huge shift towards creating better attendee experiences through increased flexibility and customization. Younas adds, “Event organizers with a nationwide or global audience are giving different options to attendees so that they can pick what works best for them.” 
• There was a dynamic new synergy between virtual events and content marketing in the shape of webinars, speaker thought leadership, and precursor virtual events that served as a driving force for generating interest in onsite gatherings.  
• Event design and experience were optimized for boosting registrations. Organizers recognized the importance of flexibility in pricing structures. They adopted a strategic approach by offering a-la-carte pricing options alongside traditional package deals.
• Exceptional speakers weren’t just a component of events; they became the focal point, transforming ordinary sessions into captivating journeys of knowledge and inspiration. An example of this is the vFairs User Conference 2024, where we handpicked some of our oldest customers to present case studies. The sessions transformed from coming off as boring and sales-y pitches to success stories that got people hooked.

Event Trends to Look Out for in 2025 and Beyond

Event trends in 2024 were an absolute blast, but it’s time to look ahead. In 2025, the events landscape is gearing up for some exciting shifts, all aimed at enhancing attendee experiences and event outcomes.

Here are some trends in events that are most likely to takeover the industry in the coming year and beyond:

1. Expansion of AI Use Cases

If you were somehow still living under a rock, the time to start using AI for event planning was yesterday. Calling AI a ‘trend’ at this point will be doing it a disservice. It’s here and it’s here to stay. 

“We work with 2000 plus customers and around 10,000 event planners. I have rarely come across an event planner who is not using AI in one way or another. AI helps you save days if not months of effort.” Muhammad Younas, CEO of vFairs

We will be seeing a continued expansion of AI and its capabilities into new and more innovative use cases. The capabilities will go beyond generating content and making event marketing simpler for all. The new wave of AI will focus on automation, decision assistance, data management and analysis, and content repurposing.

Some new use cases to look forward to include:

• AI matchmaking for advanced networking: Attendees will be asked some questions through registration forms or in-event surveys, and then event organizers will use AI to take those answers to match them with other attendees that answered similarly. This way, attendees will know who to connect with at events, making stronger relationships and better conversations.  
• Curated event experiences for attendees: Use AI to give personalized recommendations for various things happening at the event. These could include   sessions to attend at a conference or jobs to apply at a career fair. 

“We are seeing AI being used to better match people with each other. Whether it’s in-person or virtual, you want to make sure that attendees are able to network with each other and AI helps out in finding the most relevant audience you can interact with, the most relevant session that you can attend, or the most relevant exhibitor that you can meet.” Muhammad Younas, CEO of vFairs

• Simplified Event Analytics: Event reporting will be easier with AI, as advanced AI-powered chatbots take over the analysis and provide accurate insights with charts and graphs.

• Agile Event Setups: AI prompts will streamline event setups, ensuring faster and more efficient preparations, and leaving organizers with more time to focus on the event’s core elements.
• Fast and Secure Entry: Using AI for facial recognition for check-in and badge printing at onsite events, removing the need for attendees to bring QR codes or stand in long queues. It also adds an extra layer of security for organizers, ensuring no unauthorized person enters the venue.

2. Consolidation of Event Tech Stacks

If you’re tired of juggling between a bunch of different tools for your event planning, marketing, and execution, you’re going to love how 2025 is transforming corporate event trends! 

Event organizers can look forward to consolidated tech stacks and rely on all-in-one platforms that make event planning simpler. Only the event platforms that offer integrations to CRMs, martech solutions, ATS, etc, and don’t affect the end users’ experience are going to survive this new era. 

Moreover, event organizers are also more likely to choose event platforms that have built-in features so they can further reduce back and forth. Native features will also ensure a better user experience when using multiple products from the same tech vendor. 

3. Events as a Source of First-Party Data

Events will be the number one source of first-party data because they give you information directly from the source. Moreover, you get data that is truly unique to you and your audience is interested in your product or service already, that’s why they’re at your event! This gives you a better chance of converting them into buying customers by analyzing user behaviors.

“With events, you get so much data from the audience themselves. They will tell you which company they work with, what’s their job title, and what they’re interested in just by the registration form. Once you have all that data, you can offer a far better ROI to your sponsors and exhibitors.” Muhammad Younas, CEO of vFairs.    

With events, you can get important data points like the number of booths visited, webinars that got the most attention, where your attendees spent the most time, and what they did.

4. Higher Demand for Self-Serve Event Platforms

In 2025, autonomy in event setup will be a sought after event trend.

Event professionals are tired of the constant back and forth with their tech vendors for small changes such as a tweak in the landing page copy or adding a new field to the registration form. Trends in the event industry are catching up to these problems. 

There’s a rising interest in opting for event technology that gives organizers control over the event set up and design. As a response, event tech vendors have introduced self-serve modules within the product offering.  

These platforms will allow organizers to create event websites, set up mobile apps, and manage badge printing software all on their own. 

No need for complicated setups and continuous emails to change that one typo on your event website.

5. Content Strategy Will Make or Break Events

Trends in event planning also include those in event marketing, which means we have to talk about content!

Events that don’t tell a brand story or have a content strategy are no longer an option. There needs to be some method to the madness.

The event management trends for 2025 will see event organizers focusing on much more than the day of the event. To create real impact, there will be increased focus on pre and post event activities. These could be pre-cursor events like a webinar or a popup or post-event thank you dinners, etc.

Meaningless content that doesn’t resonate with the target audience will be the death of your desires in the coming year. People are already wary of AI producing boring and monotonous content that doesn’t move the needle for anyone. 

Instead, the latest trends in event marketing encourage creating focused content that solves real problems for audiences. 

We will also see a move from standalone events to creating what we like to call ‘event brands’. These are more than just your average event, they will tell a story and reach your core ICPs by showcasing what your brand stands for. Think of them as episodes of your company’s very own TV series! 

We anticipate this’ll be a popular conference trend in the IT and corporate sector.

‘We’ve worked with clients that have created event brands for their companies, and then every single year customers look forward to that event! Whether it’s Hubspot Inbound or Salesforce Dreamforce, every single company is trying to create that brand for their events.” Muhammad Younas, CEO of vFairs

6. Early Birds Are Losing the Charm

We promised non-obvious event planning trends so this one might come as a surprise.

In a recent LinkedIn post, Julius Solaris talked about event marketing trends. He believes that early bird discounts are not as lucrative as they once were. He suggests that event organizers should backload their event announcements to the final four weeks and then make a run for it. 

One major reason for this change is that budgets are tighter than before. Most attendees don’t have the luxury to commit to the event months in advance or have pre-approved budgets like before. In such a situation, organizers need to ramp up event promos in the last few weeks leading up to the event.

7. On-Demand Badge Printing Will Get More Popular

For event industry trends in the coming year, Julius Solaris believes that we will see more and more attendees signing up for events at the last minute. This means that your event technology also has to adapt to cater to last-minute audiences. 

While it may not make a big difference for online events but for onsite events, check-in and badge printing software should be able to print badges on-demand and adapt to last minute registrations.

Miguel Neves also adds to this last-minute craze, “People are consuming things last minute… we have to be quick and sort of say things, reach conclusions very quickly.”  

Moreover, Julius also talks about sustainability being an important factor when considering bulk badge printing for your events in a LinkedIn post. More companies and attendees are focusing towards digital badges and sustainable practices at events. However, printed badges are much more than just a piece of paper and cutting them out completely may not be ideal. 

Therefore, on-demand badge printing is one of the key event planning industry trends and can help you strike the perfect balance and minimize waste as much as possible.

8. Smart Lead Capture Tools Are a Must-Have

Lead capture tools are getting better and in the next year, we will see them being indispensable for events like trade shows. Julius Solaris, in his event marketing trends post that we mention earlier, also suggests that business cards and manual data collection is pretty much a thing of the past as innovative lead retrieval tools become immensely popular.

Tools like the vFairs lead capture app will be front and center at tradeshows and exhibitions. Event organizers will look for more innovative ways to capture leads such as QR code scans and business card scans for quicker and more accurate data collection. Efficient data management and syncing with CRMs of choice will be must-have features for all event tech platforms.

9. Attendee Feedback Can’t be Ignored

Trends in the event planning industry might change a lot, but improving attendee experience is at the heart of everything event planners do.

According to the Freeman 2024 Event Organizer Trends Report, a whopping 74% of event organizers said they look at attendee feedback for their most important event decisions. This is a strong suggestion that you cannot and should not ignore attendee feedback for your most important events. What your attendees liked or disliked might be the key to hosting your next successful event.

Moreover, events are turning into experiential marketing tools for many organizations. This makes attendee experience and feedback even more important for event profs because in the end, who are you doing it all for? Your audience! Listening to them and acting according to their feedback is more important than ever now.

Wrapping Up

The future of event planning holds exciting possibilities as technology continues to advance and attendee expectations evolve.

Event industry trends for 2025 and beyond focus on your audiences and creating better experiences for attendees. Events now need to respect attendees’ time and provide them with enough value. 

Moreover, most event industry trends will also aim to make event organizers’ lives easier. Things like consolidated event tech stacks and AI-powered tools will do just that. 

Embracing these event trends is not merely about staying ahead of the curve; it’s about setting the stage for success and creating lasting memories that will shape the future of event planning. All these event industry trends are important to consider when creating your next event. So, what do you think will be the next big trend in the event industry?

This article outlines how to organize a benefits fair from the start, factors to consider, and the event technology you should choose to ensure a successful employee benefits fair.

Let’s begin.

What Is an Employee Benefits Fair?

A benefits fair is an event organized by employers to inform employees about the various incentives offered by the company. It is one of the main events in HR calendars and usually happens at an annual cadence. At these fairs, employees can talk to vendors and discuss their benefits in detail.

For example, employees can learn about 401(k) (for US) investment choices and discover how to increase contributions to get the most from their employer’s matching contributions. 

How to Plan a Benefits Fair – 6 Essential Steps

Extensive planning and preparation are necessary for a successful benefits fair. So if you are planning to organize a benefits fair, following these straightforward steps will guarantee its success:

Step 1: Pre-plan to Identify Goals and Objectives

Before organizing a benefits fair, it’s important to clarify your objectives for the event. Are you looking to inform employees about the newly added benefits to their plans, or do you want to enhance employee engagement and promote a healthier workplace?

Regardless of your goals, you should establish clear, measurable objectives from the beginning. This will guide your planning process and help ensure that the event meets your organization’s unique needs. 

A well-defined roadmap will also allow you to evaluate the success of the event, assess how well-informed your employees are about their benefits, and determine the impact the event had on the overall culture of your workplace.

Step 2: Determine Your Event Needs

Now that you’ve set your goals, you can start thinking about how the event will unfold.

Depending on the kind of experience you want to provide at your event, you might want to put the following things under consideration:

How will employees and benefit providers communicate?

Having effective communication among employees and benefit providers is necessary for a successful event. You can facilitate direct communication between employees and benefit providers through real-time interaction, chat or video calls, meeting schedulers, and more.

1:1 interaction tools help with personalized support and detailed discussions, helping employees get specific answers to their questions.

Should you set up booths?

Having booths at your benefits fair can facilitate communication and engagement at the event. Customized in-person or virtual booths for each vendor should include detailed information about the vendor, videos, brochures, and interactive elements to engage employees.

A virtual booth setup especially provides comprehensive insights into each benefit. Additionally, offering live and pre-recorded video presentations can accommodate different schedules and preferences, ensuring that all employees can access valuable information during the event.

Hosts or vendors can also make the best use of the event mobile app, which allows employees to access recorded sessions they might have missed.

Are there frequently asked questions that can be addressed in a webinar?

Live webinars are an excellent way to address questions at the event. Webinars enhance the benefits fair experience by providing interactive sessions on various topics related to employee benefits. These webinars facilitate real-time Q&A sessions and engaging discussions.

To further enhance the experience, consider providing access to downloadable materials such as brochures and guides, which can be shared via QR code scans.

This approach also minimizes printed collateral waste and enables remote employees to download and review these materials at their convenience.

Do you need to host one event or multiple? 

Considering how your company operates and the dynamics of your workforce, you need to consider whether hosting one event is enough or if you need to host multiple events. 

If your company operates in various locations or has a diverse workforce, consider hosting more than one event.

Hosting multiple events has benefits; having different events at different locations helps make sure that a global workforce has a chance to access the event. 

Another option is to host one big event with multiple smaller sessions. You can host smaller sessions virtually at different time zones so employees in other regions can easily attend. 

Step 3: Plan the Event Specifics

Planning your employee benefits fair involves following several key steps. Let’s discuss them:

Analyze the Event’s Flow

Understanding and analyzing the event’s flow is necessary to avoid scheduling live lectures or webinars simultaneously.

If simultaneous presentations cannot be avoided, ensure that recordings are available for download so employees can watch them at their convenience.

Also, decide whether the event will take place over a single day or several days, keeping in mind that dragging it out too long may cause attendees to lose interest.

Set an Event Date

When planning the date of the event, choose a time that allows staff ample opportunity to consider their options.

To ensure maximum participation, it’s crucial to avoid scheduling the fair around company deadlines, major projects, or holidays.

Additionally, ensure that the event is scheduled well in advance of any decision-making deadlines.

Select a Venue

For a virtual benefits fair, make sure the platform supports pre-recorded and live sessions and is accessible across various devices.

If you are organizing an in-person event, select an in-person platform that supports seamless content consumption through a mobile app.

Also, make sure to choose a venue that fits your budget and aligns with your employees’ interests.

Enable Registration Process

Lastly, implement a straightforward registration process if needed. This can help with planning and tracking participation, making the overall organization of the event smoother and more efficient.

Step 4: Designing Your Event

You’ll need to design your event practically, but you can also engage and wow attendees to keep their attention.

Here are a few things you can do to achieve that:

Refresh the Look

Update the event elements each year instead of using the same booth templates or collaterals. This keeps the event exciting and interesting for returning attendees.

Customize the Event

Create a completely custom design for a more personalized experience. If you are planning a virtual benefits fair, design a unique virtual environment that mirrors your office lobby or campus.

For onsite events, ensure that the venue is customized according to your company’s theme. This personal touch can make the event feel more familiar and welcoming to employees.

Additionally, don’t hesitate to incorporate bold and vibrant colors in your design. Eye-catching visuals can significantly enhance the event’s appeal and engagement.

Choose a User-Friendly Platform

Lastly, focus on user experience design by creating an intuitive and user-friendly platform.

Ensure that employees can easily navigate through the event, find relevant information, and access sessions without difficulty.

A well-designed interface enhances the overall experience, reduces frustration, and helps employees fully engage with the event’s content and activities.

Step 5: Market the Event

Once your event is set for launch day, it’s time to promote it. Here is how you can go by with your event promotion:

Assemble Information

Begin by assembling a brief information package to help employees understand what to expect from the employee benefits fair and prepare any questions they may have.

Reach Employees via Email

To effectively reach your audience, send invitations through email.

Craft a compelling email invitation that highlights the benefits fair’s key features, including essential details such as the date, time, and how to access the event.

You can use an AI-powered email builder to create quick email campaigns and distribute them.

Use Internal Networks

You should use internal social networks to share event information on platforms like Slack channels, Microsoft Teams, or your company’s intranet.

These networks are also great for sending reminders and updates leading up to the fair.

Use Digital Signage

If your workplace has digital signage or monitors in common areas, use them to display event information and reminders.

Step 6: Analyze the Event

After the benefits fair concludes, it’s critical to collect as much data as possible and analyze the event.

Understanding what worked well and what didn’t is essential for improving future events. Fortunately, platforms like vFairs offer built-in event analytics to help you maximize your outcomes.

Here are some ways to analyze the event data:

Collect Data

Start by gathering data on various aspects of the event, including attendee numbers, engagement levels, booth visits, session attendance, and material downloads.

Evaluate Engagement

You can start evaluating attendee engagement by examining metrics such as interactions in chat rooms, questions asked during webinars, onsite QR code scans for session check-ins, and participation in polls or surveys.

High engagement levels indicate that the content was relevant and interesting to your employees.

Assess attendance rates for different sessions and activities in real-time via event mobile apps. Identify which sessions had the highest and lowest attendance to gain insights into employee preferences and interests.

Collecting Feedback

Collecting event feedback is critical. You can do this by sending post-event surveys to your attendees. Ask specific post-event survey questions about their experiences, what they found valuable, and areas for improvement, as this qualitative data is just as important as quantitative metrics.

To gain further insights, analyze content performance by evaluating which pieces of content were the most downloaded or viewed. This can help you understand which topics resonated most with your employees.

It’s also important to identify any technical issues reported during the event. Understanding these problems can aid in troubleshooting and preventing them in future events.

Compare Event Result with Event Goals

Finally, compare the event’s outcomes against your initial goals to determine if you met your objectives, such as increasing benefits awareness or improving employee engagement.

Compile a comprehensive report summarizing your findings, highlighting key successes and areas for improvement. Sharing this report with your planning team and other stakeholders will inform future planning efforts.

Key Factors to Consider When Organizing a Benefits Fair

When planning a benefits fair, it’s important to consider several factors to ensure the event is successful and engaging. To assist you with this, here is a comprehensive analysis of the factors to consider when organizing an employee benefits fair.

Event Format 

Start by determining whether to host your benefits fair virtually, in person, or as a hybrid event. The choice may depend on your workforce’s geography and your event budget. If you have a global workforce, a virtual benefits fair would make more sense. However, if you want to bring in local employees at a physical venue, you can choose to host a hybrid event instead. 

The appropriate event format is also crucial in establishing the benefit fair theme and helps in selecting the right events planner. For example, collaborating with the right event organizer can fulfill your needs if you opt for a virtual employee benefits fair. 

Event software such as vFairs allow hosts to select an interactive virtual venue with customized booths for a virtual benefits fair.

Contrarily, if you plan to organize an in-person employee benefits fair, consider various venue options. Other than that, you will have to plan the event layout, furniture, and booths for appropriate vendor presentations. 

Event Location

When selecting the appropriate venue for your employee benefits fair, it is crucial to ensure that the location is accessible to everyone. 

For virtual events, while you may not need to worry about a physical venue, choosing a user-friendly platform that makes it easy for employees to log in and navigate is important. You should select an event management platform that provides accessibility features for employees with disabilities. 

Opting for a platform with accessibility features such as text-to-speech, multi-language support, closed captioning, and more can facilitate employee participation and demonstrate your organization’s commitment to employee well-being.

For an on-site employee benefits fair, you should secure a venue within the office or a nearby location. When choosing an in-person setting, choose a venue that offers adequate space to accommodate various vendors and allows easy networking for employees. If you are planning a larger benefits fair with different vendors and sessions, you will need a space with multiple rooms. 

Also, consider parking and accommodation options for your employees. Your venue should provide amenities like rest areas and refreshment options is important.

Staff and Volunteers

A significant amount of effort is required to implement the process of planning a benefits fair. Therefore, it is crucial to have adequate assistance in place. It is necessary to form a team to assist with the event’s coordination, setup, and management. The team can also generate creative ideas for the benefit fair to ensure the event is interactive.

The participants and the staff should be informed about their responsibilities and the purpose of the fair to ensure a seamless execution.

Employee Preferences

Employees can provide valuable input regarding the event format, whether they prefer an in-person, virtual, or hybrid setting for the employee benefits fair. They can also assist in selecting the event location and other important considerations before the event commences. So make your work easy by knowing and prioritizing employee’s preferences.

There are numerous methods to gather information about employees’ preferences for the upcoming event. For instance, surveys can provide insights into what employees desire from the benefits fair. Appointing a focus group can aid in making well-informed decisions for the upcoming event.

Post Event Feedback

After successfully hosting an employee benefits fair, assessing how you met your event objectives is the necessary next step. One way to do this is by collecting feedback from event participants. You can distribute surveys to both employees and vendors to gather their feedback and gain insights for improving the event for next time.

You can also gauge employees’ interest in whether the employee benefits fair should be held annually or bi-annually.

Gathering information about employees’ and vendors’ preferences and interests throughout the event can help you make better data-driven decisions for future events.

How to Choose The Right Event Technology for Your Benefits Fair

All this time, we have been discussing how choosing the right event technology can maximize benefits and minimize hassle for you. But you must be wondering how to determine which event technology is best for your fair benefits. 

When choosing an event platform for a successful fair benefit event you should consider the following factors. 

Provides an Interactive Venue

Selecting an event management software that provides an engaging online venue for a virtual benefits fair is crucial. An engaging venue should offer easy access and navigation, personalized auditoriums/exhibit halls and booths for each vendor. Companies like vFairs provide customized and inclusive virtual avatars to replicate the experience of an in-person event and ensure that the entire event is highly interactive and engaging. 

Similarly, in a physical setting, an event venue with interactive features such as designated spaces or booth representation and a mobile app to navigate the event space can enhance networking and make the event more seamless and interactive.

Must Have Webinar Features

To make your benefits fair and informative, it’s essential to incorporate engaging and educational webinar sessions. You should choose an event management platform to help you organize impactful webinar sessions. For example, vFairs provides various webinar features designed to make the sessions highly engaging for attendees. 

vFairs offers live streaming and on-demand content, including recorded webinars for later viewing, making it convenient for participants to access sessions. Other features such as live chat, multiple speaker support, polls, surveys, and more make the webinar sessions highly interactive for attendees.

vFairs Webinar Summary and Chapterization tool help organizers reuse webinar content effectively. For example, organizers can split the sessions into smaller parts. This allows them to organize the sessions into sections, making it easier for employees and HR teams to watch later. 

This means there’s no need to remind employees about their benefits separately, as they can access different parts of the webinar to understand their benefits even after the event.

Your in-person employees can also enjoy similar advanced webinar benefits with the vFairs mobile app. With the app, they can access on-demand viewing and recorded live sessions that are available they may have missed. 

Interactive features such as Q&A sessions can help attendees submit questions in real time during the webinar and participate in polls and surveys through the mobile app.

Helps Connect Virtually and In-person

Let’s not forget the importance of employee networking when organizing the employee benefits fair. This event is a great opportunity for the team to connect with the vendors. For example, If an employee has specific questions about their health insurance plan, such as hospitalization or OPD coverage, they can directly contact the vendor through one-on-one meetings, both on-site and online.

Choosing an event planner with top-notch networking tools ensures that employees can schedule one-on-one meetings with vendors to learn about their benefits and offerings. 

Networking features, including chats and booking 1:1 meetings through meeting scheduler, enable employees to connect more effectively with vendors at the benefits fair and maximize their time.

Offers Advanced Reporting Tools

Advanced reporting and analytics are integral to understanding and improving your benefits fair. vFairs provides robust analytics features that track document downloads, chat logs, booth visits, and user journeys. 

This detailed data collection helps you gauge the level of interest and engagement among employees, providing valuable insights that can inform future events. By analyzing this data, you can identify which aspects of the fair were most successful and which areas may need improvement.

Moreover, in an in-person event, fair organizers can get hands-on real-time data with vFairs’ advanced reporting tools within the event mobile app. They can also generate detailed reports showing total attendance, number, and specific session participation. 

Grants Access Control

Lastly, vFairs ensures secure access to your benefits event through single sign-on (SSO) functionality. This feature guarantees that only employees can access the virtual benefits fair, protecting sensitive information and maintaining the event’s integrity.

 SSO also simplifies the login process, making it easy for employees to participate in the event securely. 

By offering these comprehensive features, vFairs helps you create a seamless, engaging, and effective employee benefits fair that meets your objectives and provides a valuable experience.

Check out our virtual benefits guide to learn more about hosting a successful benefits fair.

Start Planning Your Benefits Fair

You’ve now got all the information you need to plan a successful benefits fair. You’ve learned how to select the best event planner and what factors to consider. 

But if you’re still confused, let us make it easy for you.  

Choose vFairs as your benefits fair platform. vFairs provides an end-to-end event management software designed for hosting a wide range of events. With top-notch event management and marketing tools, as well as AI-powered features, vFairs is the ideal choice for organizing both in-person and hybrid benefits fairs.

Contact vFairs today to host a successful benefits fair!

Events that top brass marketing gurus are attending are a great way to start! This marketing conference guide will give you a rundown on the latest upcoming marketing conferences around the world. Let’s look into this year’s best marketing events, what’s next, what works, and how to make it work for you.

Best Marketing Events in January

1. Lead Generation World

Date: January 5-7, 2025

Location: Hollywood, FL, USA

Categories: Digital Marketing, Marketing

About the Conference

Lead Generation World is a must-attend event for professionals in the lead generation industry. This conference is dedicated to helping businesses optimize their lead generation processes and maximize ROI. With a strong focus on strategies to boost customer acquisition and revenue, the event covers topics such as lead quality, conversion optimization, and performance analytics. 

The event offers several engagement activities to promote networking and collaboration among professionals:

• Welcome Night Cocktail Party: An informal gathering on the evening before the conference, allowing attendees to connect and establish relationships in a relaxed setting.
• Networking Breakfasts: Morning sessions that provide opportunities for participants to engage in discussions and build connections over breakfast.
• Speed Networking Sessions: Structured interactions where attendees have brief, timed meetings to introduce themselves and explore potential business opportunities.

These activities are curated to ensure that participants can effectively network and conduct business with a majority of fellow attendees. 

To enhance the efficiency and effectiveness of these engagement activities, particularly speed networking sessions, integrating vFairs’ Smart Matchmaking technology can be highly beneficial. This AI-driven tool analyzes attendees’ profiles, interests, and objectives to facilitate meaningful connections, ensuring that each interaction is relevant and valuable.

Why You Should Attend

Attendees will have the opportunity to hear from industry leaders, participate in engaging workshops, and explore the latest tools and technologies shaping the lead generation landscape. 

Networking opportunities abound, connecting marketers, lead buyers, and solution providers in an interactive and collaborative environment. If you’re looking to stay ahead in the competitive world of lead generation, this event offers actionable insights and innovative approaches to achieving your goals.

About Tickets

GENERALPASS

• Pre-Show Price: $1195
• Onsite Price: $1,345

LEADBUYERPASS

• Discounted Rate: $295
• Onsite Price: $1,345

2. iGB Affiliate

Date: January 21-22, 2025

Location: Barcelona, Spain

Categories: Affiliate marketing, Marketing

About the Conference

iGB Affiliate Barcelona is a must-attend event for affiliate marketers and industry professionals. This two-day conference showcases innovative tools and strategies to optimize affiliate campaigns, boost conversions, and maximize revenue. Attendees can participate in engaging workshops, keynote sessions, and panel discussions led by global experts in affiliate marketing. 

Why You Should Attend

With a focus on actionable insights, the event covers topics such as performance analytics, partner management, and cross-channel marketing. Networking opportunities allow participants to connect with like-minded professionals, share ideas, and build partnerships. 

iGB Affiliate Barcelona is designed for affiliates, advertisers, and agencies looking to stay competitive in the ever-changing marketing landscape. 

About Tickets

• Affiliate passes are FREE! 
• Networking Passes: Early Bird Offer Only for €690 + VAT!

3. BLOO: CON

Date: January 22-23, 2025

Location: Münster, Germany

Categories: Online Marketing Conference

About the Conference

BLOO-Con is a two-day event that delves into blockchain technology and its impact on the digital marketing landscape. The conference offers a unique blend of keynote speeches, hands-on workshops, and interactive panel discussions led by industry pioneers. 

Participants will explore topics such as decentralized marketing, data security, and blockchain-driven customer engagement. BLOOCon also provides networking opportunities, allowing attendees to connect with innovators, tech enthusiasts, and digital marketers. 

Why You Should Attend

Designed for professionals eager to stay ahead in a rapidly evolving industry, this conference equips attendees with the knowledge and tools needed to integrate blockchain into their marketing strategies. 

Whether you’re a marketer, developer, or business leader, BLOOCon offers valuable insights into the future of digital innovation.

About Tickets

• Conference Ticket: 299 €*
• SEO Seminar Ticket: 649 €*
• Web Analysis Seminar Ticket: 649 €*
• Social Media Ads Seminar Ticket: 649 €*
• Combination Ticket (SEO Seminar + Conference): 749 €*
• Combination Ticket (Web Analysis Seminar + Conference): 749 €*
• Combination Ticket (Social Media Ads Seminar + Conference): 749 €*

4. International Marketing Trends Conference

Date: January 23-25, 2025

Location: Venice, Italy

Categories: Academic Marketing, Sustainability

About the Conference

The International Marketing Trends Conference (IMTC) is an esteemed platform for fostering collaboration between academics and industry professionals. This three-day event focuses on advancing sustainable marketing practices and addressing pressing challenges in the field. 

Attendees will engage with thought leaders, participate in research presentations, and discuss emerging trends shaping the global marketing landscape. Topics include green marketing, consumer behavior, and the role of technology in driving sustainability. 

Why You Should Attend

Attending IMTC offers a unique opportunity to connect with leading experts from both academia and industry. By bringing together the brightest minds, the conference fosters collaboration that drives high-quality scientific research in marketing. 

It focuses on identifying and addressing the most relevant marketing trends and challenges, providing valuable insights and strategies to stay ahead in a rapidly evolving field. Don’t miss the chance to be part of this dynamic exchange of knowledge and innovation!

About Tickets

• Doctoral Colloquium Participant: €180
• Ph.D. Students: €360
• Professors: €490
• Professors (Full Academic Conference without Paper Writing Workshops): €490
• Professionals (Professional Conference + Academic Conference): €590
• Track Chairs: €110
• Special Guests: Complimentary

5. Advanced Email Conference

Date: January 23, 2025

Location: Manchester, UK

Categories: Email marketing, Marketing

About the Conference

The Advanced Email Conference is a one-day event dedicated to optimizing email marketing strategies. Marketers will gain actionable insights into personalization, automation, and data-driven approaches to improve engagement and conversion rates. 

Sessions led by industry experts cover best practices, emerging trends, and case studies from successful campaigns. Attendees will leave equipped with innovative ideas and tools to enhance their email performance and ROI.

Why You Should Attend

Attending the Advanced Email Conference is an invaluable opportunity to drive maximum return on investment for your email marketing efforts. The conference’s curated programs focus on the latest trends and challenges in the email industry, directly sourced from conversations with your peers. 

Expert speakers will explore current and upcoming email marketing strategies, providing you with actionable insights that can be immediately implemented to boost your organization’s performance and create lasting financial impact.

About Tickets

Contact the organizer for specific information regarding registration fees.

6. Rev2025

Date: January 28-30, 2025

Location: Online

Categories: Digital Marketing, Startup, Tech

About the Conference

Rev2025 is a leading online marketing conference focusing on revenue optimization and growth strategies for businesses. Over three days, sales and marketing leaders will explore topics such as team alignment, data-driven decision-making, and innovative marketing solutions. 

The event features expert panels, case studies, and interactive networking opportunities, all designed to provide actionable insights to boost revenue and drive business success. 

With seamless virtual event technology, attendees can engage in real-time discussions, access exclusive resources, and connect with industry experts and peers, no matter where they are located.

Why You Should Attend

Rev is the ultimate marketing conference for acquiring the practical skills you need to excel in your job and advance your career. Whether you’re working for a startup or a growth-focused company, Rev offers hands-on training that helps you hit the ground running and become an indispensable asset to your team. 

It provides the critical knowledge and skills that you didn’t receive in school and won’t typically gain on the job, giving you a competitive edge and setting you up for long-term success in the fast-paced world of marketing.

About Tickets

Contact the organizer for specific information regarding registration fees.

Best Marketing Events in February

7. Clickbid World Las Vegas

Date: February 2, February 25, March 3, March 8, Sep 12, Oct 6, Nov 22, 2025

Location: Las Vegas NV – USA, Dubai – UAE, Barcelona – Spain, Prague – Czech Republic, Marbella – Spain, Mexico City – Mexico

Categories: Affiliate marketing, Marketing

About the Conference

ClickBid World is a leading conference for affiliate marketers taking place in multiple locations through out the year. It is  focused on strategies to optimize performance and drive revenue. This one-day event offers insights into advanced affiliate practices, including lead generation, performance analytics, and campaign management. 

Industry experts and thought leaders will deliver keynote speeches, case studies, and practical workshops to help attendees enhance their marketing capabilities. 

Why You Should Attend

ClickBid World Las Vegas is the must-attend conference for affiliate marketers looking to elevate their performance and boost revenue. This one-day event is packed with cutting-edge insights into advanced affiliate strategies, including lead generation, performance analytics, and campaign optimization. 

By attending, you’ll gain access to expert-led keynote speeches, real-world case studies, and practical workshops designed to sharpen your marketing skills and give you actionable tactics to implement immediately.

About Tickets

The VIP Access Pass is priced at $399

8. Affiliate Summit

Date: February 3-5, 2025

Location: Las Vegas, NV, USA

Categories: Affiliate marketing, Digital marketing, Marketing

About the Conference

Affiliate Summit is the premier event for affiliate marketers seeking to boost partnerships, conversions, and growth. Over three days, the conference covers a wide range of topics, including affiliate trends, digital innovation, and performance strategies. 

Attendees can participate in expert-led sessions, engaging workshops, and hands-on training to refine their marketing techniques. 

Why You Should Attend

With a focus on collaboration, the event brings together affiliates, advertisers, agencies, and solution providers to foster meaningful connections and explore the future of affiliate marketing. Whether you want to learn from the best, discover new tools, or network with industry leaders, Affiliate Summit delivers actionable insights and practical solutions to help you succeed.

Expect enhanced networking opportunities, with potential for virtual one-on-one meetings, interactive group discussions, and even AI-driven matchmaking features—ensuring you connect with the right people, both in-person and remotely.

About Tickets

• Networking Pass: Priced at $799 
• VIP Pass:  Priced at $1,099
• Partnership Week Pass: Available for $1,710
• AM Days Workshop: Each workshop is priced at $399

9. Marketing & Communications Summit

Date: February 4-6, 2025

Location: Austin, TX, USA

Categories: Marketing, Communications, Public Relations

About the Conference

The Marketing & Communications Summit is a must-attend event for professionals dedicated to destination marketing and communications. Over three days, participants will explore strategies to enhance brand visibility, improve audience engagement, and manage effective communication campaigns. 

The summit features panel discussions, case studies, and interactive workshops led by industry leaders. 

Why You Should Attend

The Marketing & Communications Summit allows attendees to connect with peers, share insights, and build valuable relationships. 

With a focus on practical solutions and actionable takeaways, this event empowers professionals to navigate the challenges of modern marketing and communication. It’s the perfect platform for destination organizations to thrive in a competitive landscape.

About Tickets

• Member Rate: US$1,050
• Non-Member Rate: US$1,575

10.Crisis Communications Summit

Date: February 12, 2025

Location: London, UK

Categories: PR, Marketing

About the Conference

The Crisis Communications Summit is an essential event for public relations and marketing professionals aiming to master strategies for managing reputational risks and responding effectively during high-stakes situations. This one-day conference includes expert-led sessions on crisis preparedness, media relations, and stakeholder engagement. 

Why You Should Attend

Participants will learn from real-world case studies, gain insights into crisis communication frameworks, and engage in practical workshops to develop robust strategies for safeguarding brand reputation. 

Networking opportunities provide a chance to connect with peers and industry leaders. The summit is a must-attend for professionals looking to enhance their ability to navigate challenging scenarios and protect their organizations’ reputations.

About Tickets

• First Phase: SOLD OUT

• Second Phase (16 November 2024 – 17 January 2025): £535
• Final Phase (from 18 January 2025): £635

11. 2025 Digital Marketing Summit

Date: February 17-18, 2025

Location: Little Rock, AR, USA

Categories: Digital Marketing, Auction Industry Marketing

About the Conference

The Digital Marketing Summit 2025 is a specialized event designed for auction industry professionals tasked with planning and executing digital marketing strategies. Over two days, attendees will gain insights into SEO, social media campaigns, and customer retention strategies. 

Expert speakers from within and outside the auction industry will share cutting-edge tools, actionable tactics, and industry best practices. 

Why You Should Attend

The event offers hands-on workshops, panel discussions, and networking opportunities, enabling participants to refine their digital marketing approaches and drive measurable results. Ideal for professionals seeking to stay competitive, this summit provides the knowledge and tools needed to excel in digital marketing.

To ensure a seamless and engaging experience, the National Auctioneers Association (NAA) incorporates advanced event technology to optimize interaction and streamline logistics. Mobile applications have become an essential part of this event.

vFairs offers a powerful mobile app that has successfully supported events similar to the Digital Marketing Summit 2025.

About Tickets

• Member Rate: $595
• Non-Member Rate: $795

12. eTail

Date: February 24-27, 2025

Location: Palm Springs, CA, USA

Categories: PR, Marketing

About the Conference

eTail is the go-to conference for eCommerce and digital marketing professionals looking to transform their online retail strategies. Over four days, attendees will explore topics such as personalization, customer experience, and omnichannel marketing. 

Why You Should Attend

The event features expert-led sessions, case studies, and hands-on workshops aimed at driving online retail success through innovation. Networking opportunities allow participants to connect with leading brands, retailers, and solution providers. 

eTail is the ideal platform for those looking to enhance their eCommerce operations and stay ahead in the digital-first retail landscape.

About Tickets

• Register today for only $699

13. B2B Marketing Exchange

Date: February 24-26, 2025

Location: Scottdale, AZ, USA

Categories: Social media, Marketing

About the Conference

B2B Marketing Exchange is the ultimate marketing leadership conference for B2B marketers seeking to refine their strategies for content marketing, demand generation, and account-based marketing. 

Over three days, the event features expert-led sessions, interactive workshops, and hands-on case studies to help attendees build and execute effective marketing plans. 

Why You Should Attend

B2B Marketing Exchange will allow professionals to connect with peers and industry leaders to share best practices and explore new solutions. With a focus on delivering meaningful engagement and ROI, this online marketing conference is perfect for marketers looking to boost their campaigns and achieve measurable success.

About Tickets

• Intro Rate: $550 (valid until October 25, 2024)
• Standard Rate: $2,195

All-Access Pass: Includes all Standard Pass benefits plus workshops and B2B Mentors sessions.

• Intro Rate: $750 (valid until October 25, 2024)
• Standard Rate: $2,345

Solution Provider Pass: Designed for vendors, offering full access to all sessions and workshops.

• Rate: $7,995

Best Marketing Events in March

14. Marketing 2.0 Conference

Date: March 7-8, 2025

Location: Barcelona, Spain

Categories: Affiliate marketing, Marketing

About the Conference

The Marketing 2.0 Conference is a must-attend event for marketers seeking to stay ahead in the ever-changing digital landscape. This two-day marketing leadership conference brings together global marketing professionals to share innovative strategies and explore the latest industry trends. 

Key topics include SEO, performance marketing, content strategies, and emerging technologies. \

Why You Should Attend

Expert speakers will provide actionable insights through interactive workshops, case studies, and panel discussions. Attendees will have the opportunity to network with industry leaders, exchange ideas, and collaborate on new solutions. 

The event is perfect for professionals looking to enhance their skills, discover new tools, and gain a competitive edge in their marketing efforts.

About Tickets

• General Admission: $300.00
• Business Admission: $3,000.00

15.TES Affiliate Conferences

Date: March  9-12, 2025

Location: Seville, Spain

Categories: Affiliate marketing, Marketing

About the Conference

TES Affiliate Conferences is a premier gathering for affiliate marketers, offering four days of networking, education, and business development opportunities. The event features expert-led sessions, panel discussions, and workshops focused on affiliate optimization, traffic generation, and monetization strategies. 

Why You Should Attend

Participants will gain insights into the latest trends, tools, and techniques shaping the affiliate marketing industry. With a vibrant setting in Seville, attendees can also enjoy cultural experiences while connecting with peers and industry leaders. 

TES Affiliate Conferences is an essential event for anyone looking to enhance their affiliate marketing skills and grow their business.

About Tickets

General Entrance Ticket

• €449: November 1–30, 2024
• €499: December 1–31, 2024
• €559: January 1–31, 2025
• €629: February 1–28, 2025
• €749: March 1–7, 2025
• €999: March 8–12, 2025

Sponsored Affiliate Ticket (for qualifying affiliates)

• €99: November 1–30, 2024
• €119: December 1–31, 2024
• €139: January 1–31, 2025

16. Affiliate Marketing Expo

Date: March 9-12, 2025
Location: Chicago, IL, USA

Categories: Affiliate Marketing, Digital Marketing

About the Conference

The Affiliate Marketing Expo in Chicago is a hub for affiliate marketers and digital marketing professionals. Over three days, attendees will explore trends, best practices, and tools to maximize their affiliate revenue. 

The event features keynote speeches, case studies, and workshops led by industry experts. Networking sessions provide opportunities to connect with brands, agencies, and fellow affiliates. 

Why You Should Attend

Turn every interaction into a profitable outcome. By leveraging the expertise and knowledge gained from your partnerships, you’ll refine your affiliate marketing strategies and enhance your campaigns. 

Transition from generating potential leads to cultivating loyal clients, using innovative tactics and collaborative efforts to boost conversions and achieve superior results. At ClickBid Seville 2025, you’ll gain the tools to transform ideas into lasting business success.

About Tickets

Contact the organizer for specific information regarding registration fees.

17. MarTech Conference

Date: Mar 18-20, 2025
Location: Boston, MA, USA

Categories: Tech, Marketing Automation

About the Conference

The MarTech Conference is a must-attend event for marketers leveraging technology to streamline processes and improve results. This three-day event covers topics such as marketing automation, data-driven decision-making, and the integration of AI into marketing strategies. 

Attendees will benefit from expert-led sessions, hands-on workshops, and real-world case studies showcasing successful implementations of marketing technology. 

Why You Should Attend

This exclusive English-language event offers a dynamic exchange of insights on globalisation and localisation strategies, giving you a comprehensive view of the latest trends and innovations in the rapidly evolving MarTech landscape. 

With 85% of attendees holding senior leadership roles, including CMOs, Heads, Directors, and other decision-makers, this summit provides a unique opportunity to learn directly from industry leaders and top-tier professionals.

About Tickets

• Summit Pass: €395.00
• Super Early Bird Discount: €237.00 (available until January 9, 2025)
• Vendor Pass: €1,295.00

18. Digital Marketing Europe

Date: March 18-20, 2025

Location: Online

Categories: Digital Marketing, Email Marketing, SEO

About the Conference

Digital Marketing Europe is a leading virtual event for digital marketers seeking to refine their strategies and explore emerging trends. Over two days, attendees will gain insights into topics such as SEO, email marketing, social media, and data-driven approaches to enhance online engagement. 

Why You Should Attend

Expert speakers will deliver actionable advice through interactive sessions and case studies. Networking opportunities allow participants to connect with global marketing professionals, share ideas, and build partnerships. 

Designed for marketers at all levels, Digital Marketing Europe provides the tools and strategies needed to succeed in a rapidly evolving digital landscape.

About Tickets

Contact the organizer for specific information regarding registration fees.

Best Marketing Events in April

19. DigiMarCon West

Date: April 10-11, 2025

Location: Los Angeles, CA and virtual

Date: 17 – 18 Jul 2025
Location: Washington DC, USA & Online

Categories: Digital marketing professionals, agencies, entrepreneurs

About the Conference

DigiMarCon West 2025 is one of the biggest marketing conferences that brings together industry leaders, entrepreneurs, and marketing professionals. Over two days, attendees will explore the latest trends, strategies, and tools shaping the digital marketing landscape. 

Topics include SEO, social media, content marketing, and data-driven insights for campaign optimization. 

Why You Should Attend

The event features engaging keynote sessions, hands-on workshops, and panel discussions led by top experts. Networking opportunities allow participants to connect with peers, share ideas, and explore potential collaborations. 

Whether you’re looking to refine your marketing techniques or discover cutting-edge tools, DigiMarCon West is the place to level up your digital marketing game while enjoying the dynamic atmosphere of Los Angeles.

About Tickets

Contact the organizer for specific information regarding registration fees.

20. Midwest Digital Marketing Conference

Date: April 2025 (Exact dates TBA)

Location: St. Louis, MO, USA

Categories: Digital marketers, SEO specialists, content creators

About the Conference

The Midwest Digital Marketing Conference is the go-to event for marketers in the Midwest seeking to refine their strategies and gain actionable insights. As one of the biggest marketing conferences, it offers a mix of workshops, keynote sessions, and panel discussions, MDMC covers topics such as SEO, content marketing, social media, and customer engagement. 

Why You Should Attend

The Midwest Digital Marketing Conference (MDMC) is the largest and most influential digital marketing event in the Midwest, attracting thousands of marketers, industry leaders, and innovators. 

With nearly 2,000 attendees at MDMC19 and a lineup of over 130 high-profile speakers from leading companies like BuzzFeed, Pandora, Instagram, Facebook, Twitter, Pinterest, GoDaddy, Under Armour, LinkedIn, HubSpot, Google, and more, MDMC is your ultimate opportunity to learn from the best in the business.

About Tickets

Contact the organizer for specific information regarding registration fees.

21. Experiential Marketing Summit 2025

Date: April 14-16, 2025

Location: Las Vegas, NV, USA

Categories: Event marketers, brand managers, experiential marketing professionals

About the Conference

The Experiential Marketing Summit is the ultimate conference for event marketers and brand managers looking to create unforgettable brand experiences. Over three days, attendees will learn from top experts from companies like ABC, Dell, and Subaru about innovative strategies for trade shows, live events, and immersive marketing campaigns. 

Why You Should Attend

Sessions include real-world case studies, interactive workshops, and hands-on training to help professionals master the art of experiential marketing. Networking opportunities abound, allowing participants to connect with industry leaders and peers. 

This event is a must-attend for marketers aiming to engage audiences, build brand loyalty, and drive measurable results.

About Tickets

Brand 3-Day Pass

• Ultra-Early Bird (until Dec 31, 2024): $1,600
• Early Bird (until Feb 9, 2025): $1,800
• Advance (until Mar 9, 2025): $1,995
• Full Price (until Apr 16, 2025): $2,150

Brand 2-Day Pass (Monday/Tuesday or Tuesday/Wednesday

• Price: $1,700 (consistent across all registration periods)
• Price: $1,500 (consistent across all registration periods)
• Price: $1,200 (consistent across all registration periods)

22. The Financial Brand Forum

Date: April 14-16, 2025

Location: Las Vegas, NV, USA

Categories: Marketing, Customer Experience (CX), Tech

About the Conference

The Financial Brand Forum is the leading conference for banking and financial services marketing professionals. Over three days, attendees will explore topics such as digital transformation, customer experience (CX), and growth strategies within the financial sector. 

Featuring keynote speakers, interactive workshops, and panel discussions, this event delivers actionable insights and innovative ideas to drive results. 

Why You Should Attend

Attendees will also have the chance to network with industry leaders and explore the latest tools and technologies shaping the future of financial marketing. 

The Financial Brand Forum is an invaluable opportunity for professionals seeking to elevate their strategies and stay ahead in the competitive financial landscape.

About Tickets

• Regular Rate: $2,590 per attendee. 
• Group Rate: For groups of three or more, a discounted rate of $1,845 per person is available, offering a savings of $745 per attendee.

Best Marketing Events in May

23. Marketing + Sales Conference

Date: May 4-6, 2025

Location: New Orleans, LA, USA

Categories: Content Marketing, Tech, Sales

About the Conference

The Marketing + Sales Conference is a dynamic event tailored for professionals in the rural broadband industry. Over three days, the event explores the intersection of marketing and sales, offering actionable insights into lead generation, customer retention, and innovative content strategies. 

Sessions include expert-led panels, workshops, and keynotes focusing on marketing automation, analytics, and customer relationship management. 

Why You Should Attend

Attendees will gain tools to improve their campaigns and foster team alignment. Networking opportunities abound, providing a platform for marketers and sales teams to collaborate and exchange ideas. 

This event is a must-attend for those looking to drive growth and engagement in the broadband sector.

About Tickets

Contact the organizer for specific information regarding registration fees.

24. International Journalism Festival

Date: May 6-7, 2025

Location: Dubai, UAE

Categories: PR, Marketing, Media Innovation

About the Conference

The International Journalism Festival is the world’s largest gathering of journalists, innovators, and media leaders. This two-day event focuses on exploring the future of journalism and media innovation, with sessions on storytelling, digital transformation, and audience engagement. 

Why You Should Attend

Featuring industry-leading speakers, workshops, and panel discussions, the festival provides attendees with cutting-edge insights and strategies to navigate the evolving media landscape. Networking sessions enable participants to connect with global leaders in journalism and marketing. 

It’s a unique opportunity to explore how media and marketing intersect to create impactful narratives and drive engagement.

About Tickets

Contact the organizer for specific information regarding registration fees.

25. Influencer Marketing World

Date: May 2025 (Exact dates TBA)

Location: London, UK

Categories: Influencing, Social Media, Branding

About the Conference

Influencer Marketing World is a premier event for brands, creators, and marketers focused on mastering influencer marketing strategies. This event explores building authentic connections, crafting impactful campaigns, and leveraging trends in influencer marketing. 

Attendees will gain insights through panel discussions, case studies, and workshops led by top influencers and industry experts. 

Why You Should Attend

Influencer Marketing World is a premier conference track within the Digital Marketing World Forum (DMWF) World Series, offering a dynamic platform to explore the latest trends, strategies, and best practices in influencer and affiliate marketing. 

This event will take place across multiple global locations including London, New York, Amsterdam, and Singapore, attracting over 1,000 digital marketers, influencers, and brand leaders from around the world.

About Tickets

Contact the organizer for specific information regarding registration fees.

26. The Hamburg Marketing Conference

Date: May 6, 2025

Location: Hamburg, Germany

Categories: Leadership, Digital Marketing

About the Conference

The Hamburg Marketing Conference is a free one-day event designed for CEOs, CMOs, and marketing professionals. Participants will explore cutting-edge digital marketing strategies and leadership principles through keynotes, workshops, and panel discussions. 

Topics include SEO, branding, and leveraging data for impactful marketing decisions. 

Why You Should Attend

The conference also offers ample networking opportunities, enabling attendees to connect with industry peers and thought leaders. This event is perfect for professionals looking to sharpen their skills, gain actionable insights, and strengthen their leadership capabilities.

About Tickets

Contact the organizer for specific information regarding registration fees.

Best Marketing Events in June

27. Marketing Analytics Summit

Date: June 3-4, 2025

Location: Phoenix, AZ, USA

Categories: Social Media, Digital Marketing

About the Conference

The Marketing Analytics Summit is the ultimate event for professionals aiming to dive deep into analytics and data-driven decision-making. Over two days, attendees will explore topics such as predictive analytics, customer journey mapping, and performance measurement. 

Expert-led sessions, hands-on workshops, and case studies provide actionable insights to help marketers improve ROI and optimize campaigns. Networking opportunities enable participants to connect with analytics experts, marketing leaders, and peers. 

This event is ideal for professionals looking to harness the power of data to create impactful strategies and drive measurable results.

Why You Should Attend

Attending the Marketing Analytics Summit 2025, scheduled for June 3-4 in Phoenix, USA, offers a unique opportunity to engage with leading experts in digital analytics. This conference provides a platform to learn from top industry minds as they share their experiences, challenges, and innovative ideas. 

Participants can expect to gain actionable insights into the latest trends and best practices in marketing analytics, enhancing their ability to make data-driven decisions. The event also facilitates valuable networking with professionals across various sectors, fostering connections that can drive future collaborations and career growth

About Tickets

Contact the organizer for specific information regarding registration fees.

28. We Make Future

Date: Jun 5-7, 2025

Location: Rimini, Italy + Online

Categories: Digital marketing, Marketing

About the Conference

We Make Future (WMF) is an international festival dedicated to innovation, startups, and digital marketing. Over three days, attendees will explore cutting-edge technologies, emerging trends, and sustainable innovation through keynotes, workshops, and hands-on demonstrations. 

The event also features startup pitches, networking sessions, and collaborative activities designed to inspire creative solutions and foster partnerships. WMF is perfect for marketers, entrepreneurs, and tech enthusiasts seeking to stay ahead in the digital world.

Why You Should Attend

The Marketing Analytics Summit is a premier event that brings together industry leaders, analysts, and marketing professionals to explore cutting-edge strategies and tools for data-driven decision-making. 

Attendees gain actionable insights from expert speakers, hands-on workshops, and networking opportunities, empowering them to optimize campaigns and maximize ROI.

About Tickets

Until November 29, 2024, the Full Ticket is available at a discounted rate of €99 plus VAT, reduced from the standard price of €549 plus VAT.

29. Social Media Day Halifax

Date: June 6, 2025

Location: Halifax, NS, Canada

Categories: Social Media Managers, Content Marketers, Digital Marketing Professionals

About the Conference

Social Media Day Halifax is a one-day event tailored for social media managers, content creators, and digital marketing professionals. Attendees will gain insights into the latest trends, strategies, and tools for effective social media management. 

Why You Should Attend

The event features expert-led sessions, practical workshops, and case studies highlighting successful campaigns. Networking opportunities allow participants to connect with peers, share best practices, and explore collaborations. 

Whether you’re focused on brand engagement, audience growth, or content creation, Social Media Day Halifax offers actionable takeaways to elevate your social media marketing efforts.

About Tickets

Contact the organizer for specific information regarding registration fees.

30. Digital Marketing Live

Date: June 15-16, 2025
Location: Sydney, Australia

Categories: Executive Marketing, Leadership

About the Conference

Digital Marketing Live is a two-day event designed for senior marketers and executives exploring the latest in digital marketing strategies and leadership. The conference features keynote speakers, panel discussions, and workshops covering topics like personalization, omnichannel marketing, and leveraging data for impactful decision-making. 

Attendees will have the opportunity to connect with industry leaders, share insights, and discover innovative solutions from top global brands. 

Whether you’re leading a marketing team or looking to refine your digital strategy, this event provides the knowledge and tools to excel in the competitive digital landscape.

Why You Should Attend

Engage and collaborate with over 2,000 driven professionals. Tackle your digital marketing challenges by leveraging insights from more than 100 industry thought leaders and experts through panel discussions, presentations, and roundtable sessions.

About Tickets

• Ticket Early Bird: €140
• Ticket Regular: €195
• Ticket Late Bird: €249

31. Email Innovations World

Date: June 20-22, 2025
Location: Chicago, IL, USA

Categories: Brand Marketing, Digital Marketing

About the Conference

Email Innovations World is the go-to event for marketers focused on advancing their email marketing strategies. Over three days, attendees will gain insights into personalization, automation, and analytics to boost engagement and ROI. 

Why You Should Attend

The conference offers expert-led workshops, real-world case studies, and networking opportunities, helping participants refine their approach to email marketing. Whether you’re building a new campaign or optimizing an existing one, this event provides the tools and strategies to achieve success.

About Tickets

Contact the organizer for specific information regarding registration fees.

Best Marketing Events in July

32. Marketing, Advertising, Disruption Fest 2025

Date: July 1-3, 2025
Location: London, UK

Categories: Marketing, Advertising, Innovation

About the Conference

MAD Fest is the UK’s largest marketing festival, attracting over 15,000 brands and agencies for three days of learning, networking, and innovation. Attendees will experience keynote sessions from renowned speakers, participate in interactive workshops, and witness live brand innovation pitches. 

The event also features masterclasses and networking sessions designed to inspire creativity and collaboration. MAD Fest is perfect for professionals looking to stay ahead in marketing and advertising trends while fostering meaningful industry connections.

Why You Should Attend

The conference offers expert-led workshops, real-world case studies, and networking opportunities, helping participants refine their approach to email marketing. 

Whether you’re building a new campaign or optimizing an existing one, this event provides the tools and strategies to achieve success.

About Tickets

MAD//Fest operates on an invite-only basis, focusing on top-tier brand marketers, agency leaders, and media professionals

33. QSP SUMMIT 2025

Date: July 1-3, 2025
Location: Porto, Portugal

Categories: Management, Marketing

About the Conference

The QSP Summit is one of Europe’s most prominent events for marketing and management professionals. Taking place at Exponor in Porto, the summit features keynotes, workshops, and panel discussions led by global thought leaders. 

Topics include brand strategy, consumer behavior, and digital transformation. Attendees will gain actionable insights to drive growth and innovation in their organizations. 

Networking opportunities enable participants to connect with peers and industry experts in a dynamic and collaborative environment.

Why You Should Attend

The QSP Summit 2025 is a must-attend event for professionals looking to gain cutting-edge insights from industry leaders, network with top executives, and explore innovative strategies in management and marketing. 

With hands-on workshops, masterclasses, and exclusive access to the latest business trends, the summit offers a unique platform to learn, connect, and stay ahead in an ever-evolving industry landscape—all within a vibrant and collaborative environment.

About Tickets

• Individual Ticket: €680 + VAT
• Corporate Ticket: €1,900 + VAT
• Premium Ticket: €6,000 + VAT
• Masterclass Ticket: €1,850 + VAT

34. AMS World Marketing Congress 2025

Date: July 1-4, 2025
Location: Dijon, France

Categories: Academic Marketing, Marketing Research

About the Conference

AMS World Marketing Congress is a global platform for marketing scholars to exchange ideas, present innovative research, and explore emerging trends. 

The four-day conference includes academic sessions, panel discussions, and networking events aimed at fostering collaboration among researchers and practitioners. 

Topics include sustainable marketing, consumer insights, and advancements in marketing methodologies. This congress is ideal for academics and professionals seeking to contribute to the development of impactful marketing practices.

Why You Should Attend

Beyond the academic sessions, AMS conferences provide a welcoming atmosphere with various social and networking events, such as nightly receptions and an awards banquet, facilitating meaningful connections and collaborations. 

Whether you’re a seasoned researcher or a student beginning your academic journey, the AMS Annual Conference serves as a supportive community dedicated to advancing marketing scholarship and practice.

About Tickets

Student

• Early Bird: $350*

• Regular: $495*

• Late: $575*

Fellow (Faculty)

• Early Bird: $595*

• Regular: $720*

• Late: $820*

Best Marketing Events in August

35. Global Political Marketing and Management Network 2025

Date: August 5-7, 2025

Location: Dundee, Scotland

Categories: Political Marketing, Strategy, Leadership

About the Conference

The Global Political Marketing and Management Network event is a unique platform for academics, political practitioners, and marketing experts to explore the intersection of politics and marketing. 

Over three days, participants will engage in discussions on political strategy, leadership, and emerging trends in political communication. 

The event features keynote speakers, panel discussions, and case studies from global experts. Attendees will also have the opportunity to network with peers and share innovative ideas. 

This event is perfect for those looking to understand how marketing principles are applied in political campaigns and leadership contexts.

Why You Should Attend

Enhance your understanding of political marketing and management through short presentations and practitioner panels, designed to stimulate constructive feedback and discussion. 

Explore Dundee, a vibrant city known for its rich cultural heritage and innovation, providing a stimulating environment for both academic and personal enrichment.

About Tickets

• Early Bird:  £100, available until 5 pm UK Local Time on Monday, 31 March 2025
• Standard Fee: £150, with registration closing at 5 pm UK Local Time on Friday, 25 July 2025

Both fees include 20% VAT and provide light refreshments daily

36. Affiliate Summit

Date: Aug 4-5, 2025
Location: New York, NY, USA

Categories: Digital Marketing, Tech

About the Conference

Affiliate Summit East is a leading event for affiliate marketers, advertisers, and technology providers. This two-day conference focuses on strategies to optimize affiliate revenue, enhance performance, and explore emerging technologies in digital marketing. 

Attendees can participate in expert-led sessions, interactive workshops, and networking opportunities designed to foster collaboration and innovation. 

Whether you’re a seasoned affiliate or new to the field, Affiliate Summit East offers actionable insights and tools to drive success in the competitive affiliate marketing landscape.

Why You Should Attend

ASE brings together over 4,500 advertisers, publishers, e-commerce sellers, affiliates, content publishers, media buyers, networks, and tech suppliers. This diverse gathering provides a unique platform to forge new partnerships, strengthen existing relationships, and explore collaborative ventures.

About Tickets

• Networking Pass: $499 USD
• VIP Pass: $799 USD
• Official 2025 Recordings: $99 USD

37. eTail Boston

Date: Aug 11-14, 2025
Location: Boston, MA, USA

Categories: Conversion Optimization, Digital Marketing

About the Conference

eTail Boston is a must-attend event for retail and eCommerce professionals looking to stay ahead in the digital-first marketplace. Over four days, attendees will learn about personalization, customer experience, and omnichannel strategies through expert-led sessions, case studies, and interactive workshops. 

The event also offers unparalleled networking opportunities, connecting participants with industry leaders and peers to share best practices. eTail Boston is designed to help retailers grow, adapt, and succeed in the ever-evolving digital landscape.

Why You Should Attend

Participate in over 30 hours of discussions, think-tanks, and networking activities designed to provide practical strategies for increasing profits and enhancing customer experiences. Connect with top retailers and brands in a setting that balances quality and variety, fostering relationships that can lead to collaborative growth and innovation.

About Tickets

• Contact the organizer for specific information regarding registration fees.

38. 2025 AMA Summer Academic Conference

Date: August 18, 2025

Location: Virtual 

Date: August 22-24, 2025

Location: Chicago

Categories: Academic Marketing, Marketing Research

About the Conference

The AMA Summer Academic Conference unites marketing scholars to discuss cutting-edge research, theories, and methodologies. This event features virtual sessions followed by an in-person conference in Chicago, offering a blend of accessibility and engagement. 

Participants will explore innovative strategies, engage in thought-provoking panels, and attend workshops that address the future of marketing education. 

Networking opportunities provide a platform to connect with fellow academics and industry leaders. This conference is essential for researchers and educators shaping the future of marketing.

Why You Should Attend

The conference showcases the latest academic and practitioner research in marketing, providing insights into how data and innovation are driving global change. Connect with marketing scholars, doctoral students, and professionals from around the world to exchange ideas, collaborate on projects, and build lasting academic relationships.

About Tickets

In-Person Attendance (August 22–24)

Academic Professional:

• AMA Member: $649
• Non-Member: $849

Doctoral Student:

• AMA Member: $399
• Non-Member: $499

Virtual-Only Attendance (August 18)

Academic Professional:

• AMA Member: $129
• Non-Member: $299

Doctoral Student:

• AMA Member: $69
• Non-Member: $159

39. State of Social

Date: Aug 26-27, 2025
Location: Perth, Australia

Categories: Digital marketing, Marketing

About the Conference

State of Social is a leading conference for digital marketers and social media professionals. Over two days, attendees will dive into the latest trends, strategies, and tools for effective social engagement. 

Featuring renowned speakers, hands-on workshops, and real-world case studies, the event equips participants with actionable insights to enhance their social media campaigns. 

Networking opportunities enable attendees to connect with industry peers and share best practices. 

Whether you’re focused on content creation, audience growth, or brand engagement, State of Social delivers the knowledge and inspiration needed to excel in social media marketing.

Why You Should Attend

Learn from industry experts who will share insights on emerging trends and transformative strategies in social media and digital marketing. Enhance your skills through hands-on sessions designed to provide practical knowledge applicable to your marketing efforts. 

Connect with professionals from various sectors, fostering relationships that can lead to future collaborations and business opportunities.

About Tickets

Details regarding ticket sales and pricing will be available in early January 2025.

Best Marketing Events in September

40. Inbound Marketing Conference

Date: Sep 3-5, 2025
Location: San Francisco, CA, USA

Categories: Digital marketing, Email marketing, Entrepreneur, Leadership, PR, Saas, Sales, Small business, SEO, Social media, Tech, Marketing, Business

About the Conference

Inbound Marketing Conference, hosted by HubSpot, is the ultimate event for marketing and sales professionals focused on driving growth and creating meaningful customer experiences. Over three days, attendees will gain insights into inbound strategies, explore tools to optimize customer journeys, and participate in hands-on workshops. 

With keynote sessions from industry leaders and practical panels, this event delivers actionable strategies to fuel business success. Inbound is a must-attend for anyone looking to innovate and excel in the marketing and sales landscape.

Why You Should Attend

Join a diverse community of over 12,000 attendees, fostering collaboration and partnership opportunities. Connect with professionals across marketing, sales, and customer experience to share insights and strategies. 

About Tickets

INBOUND offers tiered ticket pricing, with limited quantities per tier. Once a tier sells out, prices increase to the next level. 

41. Chief Marketing Officer Summit

Date: Sep 3, 2025

Location: San Francisco, CA, USA

Categories: Digital Marketing, Marketing

About the Conference

The Chief Marketing Officer Summit brings together CMOs and marketing executives to explore strategies for brand growth, digital transformation, and customer engagement. This one-day event features thought-provoking keynotes, interactive panels, and workshops designed to address the challenges facing senior marketing leaders. 

Topics include data-driven decision-making, omnichannel marketing, and fostering innovation within marketing teams. Attendees will gain valuable insights and connect with peers to exchange ideas and best practices. 

It’s the ideal platform for marketing leaders looking to refine their strategies and drive meaningful impact in their organizations.

Why You Should Attend

Engage with a global community of marketing leaders to expand your professional network. Leverage the latest trends and emerging technologies to maintain a competitive edge. Foster a data-driven culture within your organization to achieve predictable, scalable growth.

About Tickets

• CMO Pass: Complimentary for C-suite marketing leaders at companies with 200+ employees and/or $50M+ annual revenue.
• Vendor Pass: $4,495 USD

42. FinCon

Date: Sep 10-12, 2025

Location: Portland, OR, USA

Categories: Retail Marketing, Digital Marketing

About the Conference

FinCon is the go-to conference for personal finance content creators, marketers, and influencers. This three-day event provides a space for attendees to learn about building impactful finance-related content, enhancing audience engagement, and monetizing digital platforms. 

Participants will attend expert-led sessions, hands-on workshops, and networking events that cover topics such as SEO, affiliate marketing, and social media strategies. 

FinCon is an invaluable opportunity for those aiming to grow their online presence and create meaningful connections in the finance industry.

Why You Should Attend

Connect with a diverse community of personal finance content creators, including bloggers, podcasters, YouTubers, and financial advisors. Engaging with like-minded professionals can lead to collaborations and valuable industry connections. 

Participate in sessions and workshops designed to help you create better content, grow your audience, and monetize your platform. Learn from industry experts and gain insights into the latest trends in personal finance and digital marketing.

About Tickets

While specific ticket prices for FinCon 2025 have not been announced, previous events have offered various pass options. For instance, an early-bird “Creator Pass” was available for $99.

43. App Promotion Summit

Date: Sep 18, 2025

Location: New York, NY, USA

Categories: Social media, Marketing

About the Conference

App Promotion Summit is the premier event for app marketers focused on growth, user acquisition, and monetization. This one-day conference features expert speakers, panel discussions, and workshops on app promotion strategies, including ASO (App Store Optimization), paid media, and retention tactics. 

The event is an opportunity to provide a chance to connect with app marketing professionals, developers, and agencies. Attendees will leave with actionable insights to refine their app marketing strategies and achieve measurable results.

Why You Should Attend

Connect with over 300 in-person attendees, including app marketing, growth, product, CRM, and revenue leaders, fostering valuable industry relationships. Learn growth marketing strategies and tactics directly from America’s top app growth experts, covering topics such as AI-enabled marketing, product-led growth, retention, and subscription models. 

Interact with the world’s leading user acquisition, analytics, data, and app engagement platforms featured in the event’s marketplace, providing insights into the latest tools and services.

About Tickets

Details regarding ticket sales and pricing will be available in early January 2025.

Best Marketing Events in October

44. ANA Multicultural Marketing & Diversity Conference 2025

Date: October 6-8, 2025

Location: Carlsbad, California

Categories: Multicultural Marketing, Diversity, Inclusive Branding

About the Conference

The ANA Multicultural Marketing & Diversity Conference focuses on the importance of diversity in driving brand growth and creating inclusive marketing strategies. Over three days, attendees will learn from industry leaders through keynotes, case studies, and panel discussions highlighting successful multicultural campaigns. 

Topics include understanding diverse audiences, fostering inclusivity, and leveraging data for impactful storytelling. This event offers excellent networking opportunities to connect with like-minded professionals and thought leaders. 

It’s a must-attend for marketers aiming to create meaningful and inclusive connections with their audiences.

Why You Should Attend

Engage with leading experts to explore the latest trends and strategies in multicultural marketing and diversity initiatives. Connect with professionals across various sectors, fostering relationships that can lead to collaborative growth and innovation. 

Participate in sessions designed to provide practical approaches for effectively reaching diverse audiences and driving brand growth.

About Tickets

Pricing for the Annual Pass is as follows:

• ANA Platinum Members: $3,999
• ANA Gold Members: $5,499
• ANA Silver Members: $5,999
• Non-Members: $7,999

45. MAICON

Date: Oct 14-16, 2025

Location: Cleveland, OH, USA

Categories: Content Marketing, Digital Marketing

About the Conference

MAICON is the leading conference exploring the transformative impact of artificial intelligence on marketing. Over three days, attendees will learn how AI tools can enhance personalization, optimize campaigns, and improve marketing efficiency. 

The event features keynote speeches, panel discussions, and practical workshops covering topics such as predictive analytics, machine learning, and AI-driven customer experiences. Networking sessions offer a chance to engage with top professionals and forward-thinking tech pioneers. Whether you’re new to AI or already implementing it, MAICON equips marketers with the knowledge and tools to stay ahead in a rapidly evolving landscape.

Why You Should Attend

Learn from industry leaders who will share insights on AI’s impact on marketing and business. Participate in sessions tailored for non-technical audiences, focusing on practical AI applications in marketing. 

Connect with professionals to share best practices and lessons learned, enhancing your AI journey.

About Tickets

Early registration is available at $499.

46. Marketing AI Conference

Date: October 14-16, 2025
Location: Cleveland, Ohio

Categories: Cleveland, OH, USA

About the Conference

The Marketing AI Conference explores the intersection of marketing and artificial intelligence. Over three days, participants will gain insights into how AI can transform marketing processes, improve personalization, and drive efficiency.

Attendees will benefit from sessions on AI-powered tools, practical use cases, and ethical considerations. 

The event also offers opportunities for networking with peers and experts, fostering collaborations and knowledge sharing in this cutting-edge field.

Why You Should Attend

Learn from industry leaders who will share insights on AI’s impact on marketing and business. Participate in sessions tailored for non-technical audiences, focusing on practical AI applications in marketing. 

Connect with professionals to share best practices and lessons learned, enhancing your AI journey.

About Tickets

Contact the organizer for specific information regarding registration fees.

47. Festival of Marketing 2025

Date: October 15-17, 2025

Location: London, UK

Categories: Marketing Strategy, Consumer Insights, Industry Trends, Innovation

About the Conference

The Festival of Marketing is a premier event for marketers, featuring leading experts, brands, and agencies exploring the future of marketing. Over three days, attendees will participate in keynote speeches, hands-on workshops, and networking sessions. 

Topics include innovation, customer engagement, and leveraging consumer insights to create impactful campaigns. 

This event is ideal for professionals seeking to enhance their strategies, discover new tools, and connect with industry leaders.

Why You Should Attend

Gain knowledge from industry leaders on the latest marketing trends and strategies. Connect with fellow marketers and professionals to expand your professional network. Participate in sessions designed to provide actionable insights applicable to your marketing efforts.

About Tickets

To stay informed about the 2025 Festival, including early bird ticket releases and event updates, you can register your interest here.

Best Marketing Events in November

48. Web Summit 2025 – Trade fair visit

Date: November 10-13, 2025

Location: Lisbon, Portugal

Categories: Digital Transformation, Technology, Innovation

About the Conference

Web Summit 2025 is a global gathering of tech leaders, startups, and marketing professionals focused on shaping the future of digital innovation. Held over four days, this event features inspiring keynotes, hands-on workshops, and thought-provoking panel discussions. 

Attendees will explore emerging technologies, transformative business models, and cutting-edge marketing strategies. Networking opportunities provide a chance to connect with innovators, investors, and peers from around the world. Web Summit is ideal for anyone looking to stay ahead in a rapidly evolving digital landscape.

Why You Should Attend

Web Summit gathers entrepreneurs, investors, political leaders, and cultural icons, providing unparalleled networking opportunities. The conference features multiple tracks covering topics such as fintech, commerce, AI, SaaS, and startups, with over 1,000 speakers sharing insights. 

Attendees can engage with the latest technological advancements and industry trends, fostering innovation and growth.

About Tickets

A current offer allows attendees to purchase two tickets for €950.

49. Alicante 2025

Date: November 5-7, 2025

Location: Alicante, Spain

Categories: Social Marketing, Behavioral Insights, Community Engagement

About the Conference

The World Social Marketing Conference in Alicante brings together professionals dedicated to promoting positive societal change through strategic marketing initiatives. This three-day event highlights the role of behavioral insights, impactful campaigns, and collaboration in driving change. 

Attendees will learn from international experts through case studies, panel discussions, and workshops. Networking sessions will create opportunities to connect with thought leaders, share innovative ideas, and foster partnerships. 

This conference is essential for marketers, academics, and policymakers seeking to create meaningful impact through social marketing.

Why You Should Attend

Explore successful social marketing campaigns from around the world, gaining practical insights for your own initiatives. Collaboration and Partnerships: Engage with a diverse range of stakeholders to address complex social challenges through collaboration.

 Awards and Proceedings: Accepted submissions will be published in the conference proceedings and considered for conference awards.

About Tickets

Available from late December 2024

Best Marketing Events in December

50. International Conference on Business Marketing (ICBM)

Date: December 09-10, 2025

Location: New York, United States

Categories: Business Marketing, Digital Marketing, Marketing Research

About the Conference

The International Conference on Business Marketing (ICBM) is an essential event for marketers and researchers focused on innovative strategies and emerging trends in business marketing. Over two days, attendees will explore topics such as digital transformation, global market strategies, and data-driven marketing. 

The event features keynote addresses, interactive workshops, and academic presentations, providing actionable insights and fostering collaboration. 

Networking sessions create opportunities to connect with industry leaders, academics, and peers. ICBM events for marketing professionals looking to advance their knowledge and stay ahead in the competitive marketing landscape.

Why You Should Attend

This hybrid event, organized by the World Academy of Science, Engineering and Technology (WASET), aims to unite leading academic scientists, researchers, and scholars to exchange and share their experiences and research findings across various facets of business marketing. 

Researchers and practitioners are invited to submit abstracts, full-text papers, and e-posters that present original, unpublished research in all areas of business marketing. Submissions will undergo a blind peer-review process, and accepted papers will be included in the conference proceedings.

About Tickets

Will be announced mid 0f 2025.

Final Thoughts

In 2025, marketing professionals have an incredible lineup of opportunities to connect, learn, and grow at some of the best marketing events around the world. 

From marketing summits focused on innovation to digital marketing conferences exploring the latest tools and strategies, these upcoming marketing conferences offer something for every niche.  

These marketing industry events serve as a hub for innovation, strategy, and collaboration, equipping attendees with the tools to thrive in a competitive market. And  don’t worry we’ll keep updating our marketing conference guide with the latest developments, so that you can stay on top of what’s happening in the marketing world.

This blog lists the best Women in STEM Conferences for 2025. These events cover topics like coding, public speaking, and networking. Whatever your skill level, you’ll find a women in tech event where you can learn something new

So, without further ado, let’s get down to the details!

Upcoming Women in STEM Conference in 2025

Events Happening in January 2025

1. 2025 VU Women in Tech

​Date: Saturday, January 25, 2025 

Location: Villanova, USA

​About the Women in Tech Conference

Villanova University Women in Tech Conference 2025 is inspired by the university’s 10th anniversary. The conference will celebrate a decade of Villanova University Women in Tech. The aim is to honor the past and empower the present for a brighter future. 

Why Attend?

The women in tech conference will cover topics such as AI-powered applications, assistive technology, analytics, and emerging tech ventures. Attendees will have the opportunity to network, ask questions, and share experiences. Event proceedings include keynote presentations, breakout sessions, and a networking activity. The complete speaker list will be announced soon.

The event will be held at The Inn at Villanova from 9 am to 3:30 pm. It will include breakfast at 8 am, with complimentary shuttle service available throughout the day from Bartley Hall and Rosie’s coffee shop.

About Tickets

You can register online or purchase tickets through a simple online form.

• Conference price – $50
• Conference price – $0 for all current students, faculty, and staff

Click here for updates. 

Events Happening in February 2025

2. 1st Annual Empowering Women in STEM Event at the University of New Hampshire

Date: Wednesday, February 12, 2025

Location: Memorial Union Building, University of New Hampshire

​About the Women in Tech Conference

The 1st Annual Empowering Women in STEM Event is happening at the University of New Hampshire. This women in technology conference promises a memorable evening of networking, career development, and motivational insights.

Why Attend? 

Register to connect with professionals, students, and military members in STEM fields and explore career opportunities in the defense industry. Network over a delicious dinner while exchanging experiences. Hear from industry experts through lightning-round talks and celebrate scholarship award winners. 

About Tickets

The online registration process is convenient and offers tiered pricing across three levels:

• WID/NDIA Member: $40 (Sales end Feb 11, 2025)
• WID/NDIA Non-Member: $65 (Sales end Feb 11, 2025)
• UNH Student: FREE (Sales end Feb 11, 2025)

Find event related updates here. 

Events Happening in April 2025

3. Women in Tech Global Summit 2025

Date: April 23 to April 25, 2025

Location: Grand Prince Hotel Osaka Bay, Japan.

​About the Women in Tech Conference

The Women in Tech Global Summit brings together experts from major STEM fields to discuss the importance and role of women in shaping future prospects of technology. 

This women-in-tech summit is for women leaders, tech entrepreneurs, business executives, government representatives, researchers, investors, and students passionate about advancing innovation and building an inclusive future.

Why Attend?

You should attend this event to gain insights into the future of women in leading positions in STEM. You will also get to engage in panel sessions, workshops, and networking events, including a gala dinner and expo 2025. The event proceedings are planned to motivate and encourage women in STEM to live up to their full potential.

The summit is part of the Osaka World Expo, so attendees can enjoy the expo too.

About the tickets

You can register for the event and purchase tickets through a simple online registration form. 

• Delegate pass (€1200): 3 days pass, including all the amenities.
• VIP delegate pass (€2000): 3 days full pass with all the amenities, including VIP seats and after-party access.

Discounts are also available:

• Very Early Bird Tickets: 20% off until November 30, 2024
• Early Bird Tickets: 10% off until December 31, 2024
• Promo Code: EARLYBIRD

Visit the official event landing page for more information. 

Events Happening in May 2025

4. Annual Women In Tech Global Conference

Date: May 22 to May 24, 2025

Location: In-person (TBD) and virtual 

About the Women in Tech Conference

The 6th annual and first virtual Women in Tech Global Conference is a must-attend for women enthusiastic about working in technology. The Women In Tech Global Conference 2025 local series features events happening simultaneously in multiple locations, including Toronto, Berlin, London, and Kraków. 

The virtual-first conference will connect women in tech, minorities, and allies worldwide through interactive event tech. You will also get to network with tech organizations that prioritize workforce diversity.

The speakers list feature some prominent names including, Linda Yao, the CEO and Head of Strategy, Solutions & Services Group (SSG) at Lenovo, Alison Magyari, the Vice President, IT, Aerospace at Eaton and Anneliese Olson, the SVP and Managing Director, North America at HP. Join online networking sessions with advanced collaboration tools. Meet live with like-minded experts and professionals, and participate in panel and roundtable discussions.

Why Attend?

The Women Impact Tech conference is an opportunity to connect with top industry leaders shaping technology’s future. It is a three-day conference featuring different tracks and topics each day: 

• Day 1: The Chief in Tech Summit is for women, minorities, and allies, aiming to advance their leadership skills and gain practical insights to shape their leadership styles. Attendees will learn how to bring change and develop strategies to support the advancement of women in their careers. It’s open to all ticket holders.
• Day 2: The Key Tech Summit aims to attract leaders, engineers, product managers, women, minorities, and allies in tech to share experiences, learn new skills, and connect with global experts influencing the future of technology and its impact on the economy.
• Day 3: The Career & Growth Summit topics include work-life balance, mentorship, salary negotiation, and returning to work after a break. Companies will learn how to support women’s career development and create a culture where they can thrive.

About tickets

• Global conference VIP ticket: $70.18
• Global awards VIP ticket: $50.8
• Global conference executive ticket: $405.5
• Women in Tech, Toronto, Berlin, London and Kraków: $0

Click here for more information related to the event and ticketing. 

Events Happening in June 

5. Perspektwy Women In Tech Summit

Date: June 4 to 5 2025

Location: Warsaw, Poland, and Virtual seminar

About the Women in Tech Conference

The Perspektwy Women in Tech Summit 2025 is the most powerful and dynamic event for women in STEM, Technology, and IT in Europe and Asia. It is the biggest event for the Polish female community in Tech fields.

Why Attend?

Perspektwy Women in Tech Summit is the place to go if you need hands-on inspiration from big names in tech. The event aims to attract 10,000 incredible women in science, business, and technology for a unique event. You will spend two days learning, growing, and connecting. 

You will enjoy inspiring talks, practical workshops, mentoring, a career fair, recruitment opportunities, and networking. Attend 50+ Tech Talks on 2 stages or join 60 workshops on trending topics such as newest trends in TECH&IT, career know-how, and soft skills, led by industry experts.

The organizers use virtual event technology to offer in-person and online attendance options. 

About the tickets 

• In-person ticket: $250
• Online ticket: $60
• Tech student: Free!

Find more event-related information here. 

6. European Women In Technology Conference

Date:  June 25 and 26, 2025

Location: RAI, Amsterdam.

About the Women in Tech Conference

The European Women in Technology Conference is the biggest event of the year for European women in STEM. This year’s theme, Leading the Digital Revolution, will focus on navigating the AI-driven Industrial Revolution and how to build and retain the skills needed to succeed in a fast-evolving digital world.

Why Attend?

Register to stay updated on tech strategies through real-world case studies, network with like-minded professionals, and explore new roles and partnerships to drive your career forward. The event comprises three content stages, including: 

• Skill Shift stage covers career tips, skill building, leadership presence, and more to inspire you to learn essential tech skills for professional growth. 
• TechStrategy stage covers software, security, and business growth topics to inspire you to move your business forward. 
• The workforce stage covers productivity, inclusion, and workplace transformation to create a strong, future-ready team.

About the tickets

• Super early bird (ends 13th December): Save €320
• Early bird (ends 28th March): Save €220
• Last chance ticket (ends June 6th): Save €100

For more information, check out the European Women in Tech website. 

Events Happening in July 

7. 7th Global Conference on Women’s Studies

Date: July 25 to 27, 2025

Location: Copenhagen, Denmark

About the Women in Tech Conference

The 7th Global Conference on Women’s Studies is a premier academic event, community, and knowledge platform that attracts scholars, researchers, and scientists worldwide. The women’s tech conference will focus on the challenges in the field and the barriers women face on global, regional, and local levels. 

You can attend the conference as a virtual participant if you can’t travel to Copenhagen. 

Why Attend?

Share your research with an international audience and get a chance to present your work with a poster displayed throughout the conference. Present your research virtually to the global community if you can’t make it in person. Your research will be included in the Conference Proceedings with an ISSN Number. 

Network with fellow academics and experts to exchange ideas and experiences. A free guided tour of Copenhagen is the cherry on top! 

About tickets 

Early Bird Registration (Deadline: 15 December 2024)

• Authors (Student): 330 €
• Authors (Regular): 360 €
• Listener: 130 €
• Virtual Delegate: 120 €
• Extra Paper: 75 €

Early Registration (Deadline: 15 March 2025)

• Authors (Student): 360 €
• Authors (Regular): 390 €
• Listener: 150 €
• Virtual Delegate: 140 €
• Extra Paper: 75 €

Late Registration (Deadline: 15 July 2025)

• Authors (Student): 390 €
• Authors (Regular): 440 €
• Listener: 170 €
• Virtual Delegate: 160 €
• Extra Paper: 75 €

You can find updates related to this event here. 

Events Happening in September 

8. womENcourage 2025 Computer Science: a Catalyst for Educational Change

Date: September 17 to 19, 2025

Location: Brașov, Romania,

About the Women in Tech Conference

Transilvania University of Brașov, in collaboration with Alexandru Ioan Cuza University of Iași and Babeș-Bolyai University of Cluj hosts the 12th ACM Celebration of Women in Computing: womENcourage 2025 to celebrate women’s achievements in computing.

The discussion topics include digital pedagogy, learning platforms, and data-driven decisions. The conference focuses on making education more accessible for everyone. The event will address important issues, including teacher development and growth, cybersecurity threats in education, promoting gender equality, and empowering women and girls in STEM. 

Why attend? 

You should attend this conference to discover how computer science is transforming education. Share your research on AI, Quantum Computing, and learning methods. Connect with professionals in tech and education and support gender equality in STEM.

About Ticket

Registration will start on June 1st and end on June 18th. The last date for late registration is September 3rd. Ticket information will be announced soon. You can check their website for updates.

Events Happening in October 

9. Women in STEM Awards 2025

Date: 23 October, 2025

Location: The Round Room at Mansion House, Dublin

About the Women in Tech Conference

The Women in STEM Awards 2025 will recognize the achievements of women leaders in technology, science, engineering, and mathematics in Ireland. This event will honor companies that create inclusive workplaces where women can prosper.

The awards will inspire the next generation of female leaders in STEM. The event is open to all organizations, from start-ups to large companies. You can also nominate leading women in technology who drove innovation and change in STEM. 

Why attend?  

You should attend The Women in STEM Awards 2025 to celebrate women making a significant impact in STEM while creating safe spaces for others. Plus, there’s plenty of fun in store at the event  including a drinks reception on arrival, an opportunity to network with leading women in the industry, a four-course meal at The Round Room at the Mansion House followed by evening musical entertainment. End the day with networking at the Round Room Bar. 

About the tickets 

The registration date is yet to be announced. Visit the event’s official website for more information regarding ticketing and registration. 

Events Happening in November 

10. Women of Silicon Roundabout

Date: 27 to 28 November 2025

Location: ExCeL, London

About the Women in Tech Conference

Women of Silicon Roundabout is your chance to network, learn, build new skills, and advance your career with thousands of women who have broken glass ceilings to be where they are. Meet a community of women technologists, their allies, and DEI organizations committed to changing the Tech landscape for the better. 

Why attend? 

Meet tech experts and pioneers through great networking opportunities. Learn from over 250 speakers about industry trends and career tips with Q&A sessions. See the latest tech from 100s of brands at the event. Get career advice, attend workshops, and find mentors to help you grow.

About the tickets 

Ticket prices will be announced soon, but you can fill out the form on the website to join the waitlist.

Key Takeaways

Lack of diversity is a real problem in the tech industry. Women comprise only 26% of the workforce, and only 17% hold executive positions in the technology industry. On top of that, women are often paid less than their male counterparts.

Women in tech conferences can help break down these barriers and ensure that tech careers are accessible to everyone, regardless of gender. With the right event technology partner, these events can have an even greater impact. 

This blog features a directory of the most prominent Women-in-Tech conferences announced so far, and we’ll continue to update it as new events are announced. We hope it helps you narrow down your search for must-attend events in 2025.

FAQs

There are two main ways to write one that effectively targets potential sponsors. The first involves conducting thorough research, drafting a well-crafted sponsorship letter, and strategically sending it to potential sponsors. 

The second approach is to use an advanced email marketing tool that has a built-in AI writing assistant to write a letter and to r and methodically send it to your target sponsors. Of course, the AI generated version would require some tweaking to make it more nuanced.

This article will delve into both methods of writing a sponsorship request letter and discuss how to execute them successfully. Let’s dive in!

5 seconds summary

• Identify sponsors: Research and find relevant sponsors for your event
• Offer sponsorship packages: Create and offer tiered sponsorship packages and highlight benefits
• Use Personalized Emails: Download and copy sponsorship email samples and send it to right POC
• Polite Follow up: Send professional follow ups to send reminder emails
• Leverage AI tools: Use AI tools to create quick and effective sponsorship emails

Tips on How to Get Sponsorship for an Event

When organizing an event, securing sponsors is key. To achieve this, it’s essential to have a solid sponsorship email strategy in place. Here are some important steps on how to request sponsorship. Make sure to keep these in mind before crafting a sponsorship request letter for your next event. 

Let’s start:

Identify Potential Sponsors

The first tip is to conduct thorough research. Identifying potential sponsors is a pivotal stage in the planning process. Through extensive research, pinpoint companies or organizations whose event themes and target audiences align with your event. Consider contacting local businesses and more giant corporations in your area, since they’ll be more likely to sponsor events in that location.

Sponsorship Packages 

Adding sponsor package information to your event website is another effective way to attract potential sponsors. You can create PDF or PPT documents outlining available sponsorship packages and then contact potential sponsors. For more ideas, please review our detailed Event Sponsorship Packages article.

Connect with POC

Connecting with the right point of contact (POC) is essential. So, identify the right person responsible for handling sponsorships at your target potential sponsor company. Obtaining their email or phone number will make it easier to reach out. You can also use AI-powered email marketing tools to create more personalized emails, increasing the likelihood of securing sponsorship.

Polite Follow-Up

If you haven’t received a response to your initial sponsorship email, following up is essential. A polite and professional follow-up email serves as a reminder and reinforces the reasons behind your sponsorship request.

While the above steps are important, crafting an email from the sponsor’s perspective is the key. To make it more compelling for potential sponsors, highlight the exposure, brand visibility, networking opportunities, positive image, and other associated benefits of sponsoring the event.

Now that you know how to target potential sponsors, it’s time to learn how to write a letter asking for sponsorship. Below, we have laid out a step-by-step guide on how to write a sponsorship letter for an event:

Step 1: Be Professional but Approachable 

When you begin the email, address the recipient professionally but in a friendly manner. For example, you can start with “Dear [Sponsorship Manager]” or “Dear [Company Name] Sponsorship Team.”

Step 2: Introduce Yourself & the Event

In your sponsorship email request letter, please introduce yourself, your organization, and the event for which you seek sponsorship. Clearly state the purpose and goals of your event.

Step 3: Highlight Sponsorship Benefits

Most importantly, in your letter, emphasize the benefits that your sponsors will receive. Participating in your event can enhance their brand visibility, connect them to their target audience, and help them contribute to social responsibility initiatives.

Step 4: Provide Sponsorship Options

In your sponsorship proposal letter, present the different sponsorship levels or packages you offer your sponsors. Clearly outline the benefits and exposure of each sponsorship level, including logo placement and speaking opportunities. This way, your sponsors can decide which sponsorship packages suit their needs based on their budget and the benefits provided.

Step 5: Include Testimonials or Success Stories

If you’ve hosted similar events before, it’s beneficial to include testimonials from past sponsors or success stories from previous events. These help highlight your credibility and ensure the success of the upcoming event to your potential sponsors.

Step 6: Add a Call to Action & Closing Lines

After presenting the above information in your email, clearly state the next steps you want the potential sponsors to take. Whether you’re looking forward to receiving an email response, scheduling a meeting, or requesting additional information, you must specify your requirements in the email. 

Also, don’t forget to express your gratitude by adding a closing line to let the sponsors know you look forward to their response.

Step 7: Consider AI-Powered Email Tools for Help

While these are necessary steps to include in your sponsorship email request, crafting a customized email for every sponsor you contact can be challenging. To simplify this process, you can use AI-powered tools like ChatGPT to create personalized emails efficiently.

Before we delve into how ChatGPT can help curate sponsorship letter requests, let’s provide you with a sample sponsorship request letter.

Sponsorship Letter Template: Sample

Learning and implementing how to write a sponsorship letter request has become easy! Here is a template for a sponsorship letter that you can copy and paste to get started. 

“Subject: Partnership Opportunity: Sponsorship for [Event Name]

Dear [Recipient’s Name],

I hope this email finds you well. My name is [Your Name], and I’m reaching out on behalf of [Organization]. We are excited to present our upcoming [Event Name] on [Event Date] at [Event Venue].

At [Your Organization], we are committed to [Briefly describe your Organization’s mission or purpose]. Our [Event Name] aims to [Briefly describe the purpose and goals of the event].

We believe that [Company Name] would be an excellent partner for this event.”

But wait, this is not the entire template. We have the complete template ready for you to use. Click the button below to download it.

AI Sponsorship Letter: Using ChatGPT Prompts to Write a Sponsorship Letter

When composing a sponsorship letter, using AI assistance is the best option. With numerous AI-powered tools available, it’s wise to utilize them to enhance your efforts. Tools like ChatGPT can aid you in creating sponsorship letters from scratch or refining your existing ones.

Below are some prompts to inspire and guide you in refining your sponsorship letter for your upcoming event:

1. We are organizing a conference for women in tech. Please draft an email to Apple company in Washington to request sponsorship for our event. Additionally, incorporate our “Everything Tech Sponsorship Package” in the letter and illustrate how it aligns with their interests.
2. Our company is hosting a conference for food technology professionals in Las Vegas on October 21st, 2024. We aim to send sponsorship letter requests to local food and beverage companies. Please compose an email to request their sponsorship.
3. Our company, XYZ Technology, is collaborating with the leading event management platform, vFairs, for our upcoming event. Kindly draft a sponsorship email letter for our potential sponsors, highlighting how our event technology partner can offer them increased exposure, improved branding, and additional sponsorship benefits.

These prompts are just examples. However, you can always create your own by clearly stating your needs to ChatGPT.

ChatGPT Event Sponsorship Email Sample

Let’s explore the incredible work of the AI experts at ChatGPT. We’ll examine the 3rd example of XYZ technology and witness ChatGPT’s work for event sponsorship request letter. 

“Subject: Enhance Your Brand Exposure with XYZ Technology and vFairs!

Dear [Sponsor’s Name],

I hope this message finds you well. We are thrilled to announce that XYZ Technology is partnering with the leading event management platform, vFairs, for our upcoming event, [Event Name], scheduled for [Event Date]. This collaboration promises to elevate our event to new heights, and we want you to be a part of this exciting journey.

As one of our valued sponsors, we understand that you are keen on maximizing your brand’s visibility and gaining the most from your sponsorship investment.” 

You can download and copy the complete ChatGPT generated template by simply clicking the download button below.

With ChatGPT, you are free to adjust the details as needed to better suit your specific event and partnership dynamics. Moreover, AI in events goes beyond email writing, have a look at the AI in Events blog to learn more about the world of Artificial Intelligence. 

Copy, Paste, & Attract Sponsors!

Now that you have familiarized yourself with the detailed guidelines in the article above, you should be well-equipped to create sponsorship emails for an event effectively. However, if you still feel unsure about how to write a sponsorship letter for an event, you can simply copy and paste any of the sponsorship email templates provided above, insert information relevant to your event, and you’re good to go.

This dilemma of quantity vs. simplicity is as old as event planning itself. 

You’re worried about your event registration forms scaring off potential attendees but want to capture all essential information. We’ve all been there. 

Instead of spinning our wheels, we asked registration expert Leanne Velky to share the magic formula. 

Turns out, the answer lies in strategic intentionality. And it’s WAY simpler than you’d think. 

In this blog, you’ll learn best practices that actually work plus a few cardinal sins you must avoid at all costs for optimal event registration form design. 

5-Seconds Summary

1. No one has time to waste. Be intentional with registration questions. For instance, you can ask about attendee expectations (e.g., “What are you hoping to get out of this event?”)
2. Use registration data to personalize the event experience. Plan activities to meet attendee expectations.
3. Leverage technology, but add a human touch especially when strategizing attendee experience and needs
4. Communicate clearly and consistently to maintain attendee excitement.

Creating a Registration Form: Adopt a Purpose-Driven Approach 

 If you’re not going to use the information, don’t ask for it. We all like to ask about best practices and industry standards and often resort to adopting the same.

But, your event is unique to you and your audience.

No amount of best practices will guarantee success if you don’t weave your purpose in every aspect of your event. 

Start with your event registration form.  Each question on the form should serve a clear objective.

Some valid goals tied to each question include:

• Improve event personalization
• Gather crucial metrics for reporting
• Enhance attendee experience
• Qualify potential participants

When you start thinking about each question as an enabler to a smaller goal, you’ll finally justify the presence of each form field. This approach respects both the attendee’s time and the event’s strategic goals.

Find the Sweet Spot: Balancing Information & Experience

You thought about the purpose of your questions, but you’re still worried about overwhelming your registrants.

You are not alone. After all, information capture shouldn’t come at the expense of user experience.

How many questions are too many? 

While some advocate for minimal two-field forms, the ideal number of questions depends entirely on the event’s purpose. 

Event technology companies have purposely built their software to offer capabilities beyond capturing basic information because event organizers need them.  If you’re hosting a webinar, just name and email will suffice.

For complex events like trade shows or conferences, more detailed information can improve the attendee experience. Having the right amount of questions is just one piece of the puzzle. If you don’t present them correctly you’re still at risk of losing people before they finish the form. 

As you plan your form put yourself in the attendees’ shoes. Imagine their journey as they fill it out.  If you have a registration page stacked with 30 questions, it is an overwhelming number. 

On the other hand, asking one question per page is unnecessary. Imagine yourself constantly clicking ‘next’ on the screen after answering each question. It is extremely draining (take it from someone who has filled these kinds of forms – not exactly the best use of my time).

So, how do you find that sweet spot?

The key is not just quantity, but quality and thoughtfulness.

While there’s no universal magic number, Velky suggests keeping registration forms under 25 questions. 

Event Registration Form Design Tips for Optimal Attendee Journey

People have filled your form and you have accumulated a ton of data. That’s great progress. Use that information to make the attendee journey better.

Registration isn’t just about collecting data—it’s about understanding attendee expectations and delivering a program designed around those needs.

At vFairs, we host a user conference called DiscoverNext. This year’s event was in-person. We decided to adopt a strategic approach when capturing registration.

This simple question allowed us to shape our conference agenda based on their expectation. We were able to:

• Customize the event experience
• Create targeted networking opportunities
• Demonstrate responsiveness to attendee needs

So how can you do the same for your event?

Leanne has three quick tips for this:

Here are a few more ideas you can implement at each stage of the registration process (before, during and after):

Tech Considerations: Mobile vs. Web Registration

How will your form render on different devices?

Typically, you will have web and mobile versions of the website. Think about the layout and how it’ll look on both. 

Velky feels a side-by-side layout with questions and input fields works well for the web. However, due to limited space, on the mobile, you would have a stacked layout. 

Your event registration form must be easy to fill on mobile and desktop without disrupting user experience. Consider page length and scrolling experience across devices.

Aim for 5-15 fields per page to avoid overwhelming users and strike a balance. 

These ‘invisible’  yet essential enhancements work silently in the background, reducing friction, building trust, and ultimately converting interested prospects into confirmed attendees.

Provide Escape Routes

Nothing frustrates registrants more than mandatory questions that don’t apply to them or they don’t want to answer.

In both cases, if they are required to answer, chances are they’ll give inaccurate information skewing your data. 

No one benefits from it and you risk ruining user experience. Always give the option to skip questions. 

Don’t Make People Hunt for Information

Communication is the number one priority. Make sure to bake it into the registration process. 

Keep the attendees informed and provide clear information on the registration website. They must know what they are signing up for and what they can expect from the event. 

Provide comprehensive event information upfront. Put the date, location, and time at the top of the website. It must be the first thing visitors see when they open the registration website.

The last thing you want is for your registrants to misunderstand when the event is happening, what it has to offer and how much will it cost. Work with your marketing or events team to deliver this message.

Get people who are not involved in the process to review the website copy and ask for feedback. You want to make sure the messaging is clear and you are not implying something you don’t intend to.

Think About Repeat Attendees

People who attended an event once may come back the next year. But every year do they need to fill out the registration form?

What if they didn’t need to?   Once they reach the registration page, they get a form with pre-filled fields based on past information. They can modify whatever is necessary. They’ll be in and out in no time. 

A small enabler like this adds personalization and efficiency to the process. You can make it happen only if you use the same registration software for recurring events.

Velky highlights the importance of thinking about the attendee experience when choosing an event registration software especially when you’re thinking about switching vendors.

Are you thinking about repeat attendees and how that’ll disrupt the experience the second or third year they come back to register?

Let them Save Progress

Registration forms are often 2-3 pages long. Registrants may start a form but get pulled into something more urgent.

Don’t make them come back and refill information. Give them to option to save the form if it’s incomplete and come back to it later. 

They’ll save time and you’ll increase your chances of conversion instead of frustrating a potential attendee.

Put Attendee Comfort and Preferences First

It may seem like an obvious question, but many organizers don’t ask people about dietary restrictions. If you have food at your event, choose a menu that provides alternatives.

If you have a fixed menu, make sure you have placards with core ingredients and allergy information.  This would minimize health hazards and give your guests a chance to enjoy the food you’re serving without worrying about what’s inside.

Don’t Alienate Your Audience

Are you making an intentional effort to host an inclusive event?

Then, make your attendees feel valued and seen.

Capture information to understand the diverse backgrounds of your attendees.  Ask yourself if your event program is culturally appropriate. If you are expecting to see various ethnicities at the event, make sure the content and speakers are from the relevant communities.

Similarly, ask them if they require accommodations at the event to make sure people with disabilities can attend easily. Your onsite venue must be inclusive of people with disabilities (think: ramps for wheelchairs and accessible toilets).

If you are using tech, your event software should be compatible with accessibility needs like color contrast, closed captioning, and more.

Streamline Follow Ups Information Gathering

Sometimes you need to log into an event registration portal multiple times to provide additional information after you have registered for the event.

As a user, it is not ideal.  

An exhibitor who has registered for an event needs to log in to provide information about their sales reps or book meetings.

Many events match exhibitors with potential prospects based on their preferences. The booking opens a few weeks before the event. This adds multiple steps in the process for them before the event. 

Ideally, they should be able to get this all done when they register but in most cases, attendees are now registering in the last month of the event while exhibitors sign up a few months prior. 

Both Velky and Younas admit that minimizing follow-up information gathering and log-ins is tough but something worth thinking about.

Align Event Design with Attendee Goals

Be mindful about what someone registered for the event. While you can’t accommodate everyone’s requests, do consider common patterns you’ve picked up about their interest in the event.

Suppose your attendees tell you they want to network at the event. This is your cue to build conducive environments that are quieter allowing people to talk to each other.

Reduce the number of sessions during the event or offer a dedicated time for networking. Consider doing a pre-event meet and greet to offer a dedicated networking experience. 

Here’s an infographic to give you a quick summary of all best practices for designing the optimal event registration experience:

Mistakes to Avoid While Designing a Registration Site

The tips shared above cover do’s and don’ts but we’ll very quickly recap some of the biggest mistakes you must avoid:

• Asking too many irrelevant questions
• Capturing data you don’t need
• Misleading or misinforming attendees
• Overlooking user experience when designing the registration site
• Asking for preferences but not implementing them in the event program

The Role of AI in Event Registration

No conversation is complete without talking about AI and its potential use cases. Is there space for AI to improve the event registration experience or process?

Velky acknowledges the speed and intensity at which AI is being used.

One way she is using ChatGPT is to format agendas by giving specific instructions. It saves her time ensuring the formatting is just the way needs it to be without spending too much time fixing it on Excel. 

However, she believes AI isn’t capable of fully automating complex registration site creation. 

There’s a lot of back and forth while building a registration site. You’re diving into the event itself, understanding the attendees and the experience you want to build. 

The human element required to understand audience nuances remains irreplaceable but you can improve productivity and automate some repetitive tasks with AI tools.

Treat Registration as an Experience, Not a Barrier

Remember, a great registration form doesn’t just get people in the door—it builds excitement for the journey ahead. Craft it with care, empathy, and strategic thinking. Trust me, you’ll be off to a great start. 

Don’t treat your event registration as an afterthought. Be intentional with the questions you ask to reduce friction in the attendee experience and increase your chances of conversions.

Use the information you capture to build an engaging post-registration journey for them. Make sure you’re bringing your attendees along for the ride.

Keep their excitement levels high by sending them follow-up emails with updates and reminders about the event.

Make it extremely easy for them to announce they are attending the event on social media platforms. Share a link or send a media kit. This will get them talking about your event with their network, increasing event reach and registration count.

Each small optimization – from an intuitive form field to a progress-saving feature– compounds to create a registration experience that attendees actually enjoy completing. 

Want to go a little deeper into how to create a registration form step-by-step? Read this guide.

To help you learn and participate, we have created a list of all the upcoming technology conferences, expos, and summits in 2025.

Let’s begin.

Upcoming Technology Events 2025

1. Consumer Electronic Show (CES) 2025

Date: January 7–10, 2025

Location: Las Vegas, Nevada

Event format: In-person

About the Technology Event

Consumer Electronic Show (CES) is one of the most powerful technology events in the world. CES 2025, organized by the Consumer Technology Association (CTA), is a mega technology exhibition and conference event.

The event will take place at the Las Vegas Convention Centre (LVCC) and other venues along the Las Vegas Strip. 

Why You Should Attend

Here are some more reasons for you to attend one of the biggest IT events in 2025:

• Experience new product launches and groundbreaking innovations that might dominate the rest of the year. 
• Connect with over 130,000 industry professionals including senior executives from Fortune Global 500 companies, startup owners, and entrepreneurs. 
• Showcase your product to potential buyers, investors, and media at the global exhibition.
• Learn and inspire from the world-class keynote speakers and industry leaders.

About Tickets

CES 2025 is a mega tech expo and conference, therefore, the platform offers multiple pass options for attendees interested in an exhibition, conference, or both.

• Exhibit Plus Pass

This pass provides access to the exhibit floor, Great Minds sessions, keynotes, and selected conference programming. 

The pricing options are:

Before December 4: $149

From December 5- January 10: $350

• Deluxe Conference Pass

This pass option offers access to all 300+ sessions at the 4-day conference. 

The pricing options for this pass are as follows:

Before December 4: $1,400

From December 5- January 10: $1,700 

It is important to note that the CES 2025 is not open to the general public. To attend and exhibit at the mega event there are certain requirements that you need to meet.

You can grab more details about event participation guidelines and registration from their official website.  

2. Step Conference 2025

Date: February 19–20, 2025

Location: Dubai Internet City, UAE.

Event format: In-person

About the Technology Event

The Step Conference 2025 is one of the top tech conferences in the Middle East. The event will bring a diverse community of startup owners, investors, and industry professionals, making it one of the best tech conferences in 2025. 

The event offers a unique opportunity to be part of the tech ecosystem in the Middle East/North Africa (MENA) region. 

The event is dual in nature i.e. you can become part of the event by participating in the exhibition or  attending the conference. You can even do or both. 

Why You Should Attend

The larger-than-life tech expo and conference has a lot of things stored for its attendees. 

Some of the reasons you should be excited about attending one of the major tech conferences in MENA include:

• Learn how big industries like FinTech, AI, AdTech, and cloud computing are dominating the MENA tech ecosystem. 
• Experience how new technologies are shaping the world directly at the product launches from the innovators. 
• Grab the opportunity to showcase your brand to global investors at one of the best technology trade shows called Startup Basecamp.
• Pitch your business ideas to industry leaders to get feedback and grab potential funding at the Pitch Competition.
• Network and connect with industry leaders and experts at the Mentor’s Corner. Interact with over 400 global startups. 

Before we talk about ticketing lets have a look at Step Conference 2024 in Dubai

Watch here

About Tickets

One of the biggest tech festivals, Step Conference, offers multiple registration options. 

Here are the ticketing details:

For Attendee

You can get your ticket by using for the 2-for-1 promo code, which gives you 2 Master Pass tickets for the price of 1.

Here’s the link to your promo code for Step Conference 2025.

For Exhibitor or Sponsor

For exhibitors or sponsors who want to become a part of the event, the website asks for the budget range between:

• $6,500-$10,000
• $10,000-$20,000
• $20,000 +

If you want to avail an opportunity to promote your brand at the event then go to their website, and register for the event.

For Startups

Startups who want to showcase or pitch their business to global investors or learn from mentors can register from the website. 

The price for participating in the event as a startup starts from $449. 

Step Conference is also looking for speakers for their event. If you’re interested, submit your expression of interest via the website. 

3. South by Southwest (SXSW) 2025

Date: March 7–15, 2025

Location: Austin, Texas

Event format: In-person

About the Technology Event

South by Southwest (SXSW) is one of the best tech fairs in the world. The annual tech event is known for its dynamic fusion of technology, music, film, and other sorts of interactive media. 

The event includes conferences, exhibitions, a music festival, and a lot more exciting features for the diverse and dynamic audience. 

Why You Should Attend

Apart from stepping into the future, as the event’s official website claims, the tech event has a lot more to offer. 

Here’s what you can do at one of the best upcoming tech events:

• Participate in conferences with a diverse array of sessions including keynotes, panels, and workshops covering a variety of topics. 
• Experience the launch of cutting-edge technologies, innovative practices, and services from startups and companies. 
• Expect screenings of feature films like Kyle Mooney’s classic Y2K and powerful drama Me Little Me and documentaries. 
• Expect to meet some of the biggest filmmakers and experts at the Film & TV Festival.
• Enjoy fantastic musical performances from a wide range of artists including Yasmin Williams, Twin Shadow, and more at the Music Festival.

About Tickets

Just like the event itself, there are multiple ticketing options at the event. 

The event provides various badges, each granting access to different features. You can select a badge based on your desired level of access at the event.

Here is how it works:

• Interactive Badge

The badge lets attendees access all conference events. 

The badge is for $1395

• Film & TV Badge

The badge lets attendees have primary access to film and TV festivals. 

The badge price is $1195

• Music Badge

The badge lets attendees have primary access to music events. 

The badge is for $795

There are more badges that you can explore by clicking here. 

4. RSA Conference 2025

Date: April 28 – May 1, 2025

Location: San Francisco, California

Event format: In-person

About the Technology Event

RSA Conference is one of the biggest technology events in the cybersecurity sphere. 

RSA Conference 2025 is bringing together thinkers, innovators, and achievers of the cybersecurity world on a single platform.

The event aims to address the globally faced cyber security challenges and come up with solutions. The event will also enable attendees to participate in interactive learning with hands-on labs and workshops. 

Why You Should Attend

Here are some of the reasons why we think RSA Conference 2025 is a must-attend for you, even if you are not a cyber security or IT professional:

• Learn and explore cutting-edge cybersecurity knowledge through expert-led sessions at the conference. 
• Explore solutions to real-world challenges such as ransomware, supply chain risks, and AI-driven defense. 
• Advance your career by learning new skills through interactive workshops and specialized sessions around cyber security.
• Make the most of one of the best technology networking events by connecting with industry professionals and experts.

About Tickets

RSA Conference 2025, offers multiple ticket types with multiple discount options available till mid-January.

Here is how the pricing structure is for the tech conference:

• Full Conference Pass

This pass includes access to all keynotes, sessions, and interactive & networking sessions. 

The pass also includes an Innovation sandbox contest and tech expo. 

An early bird discount till January 10 makes this pass for $2,195

• Explo Plus Pass

This pass includes access to selected keynote sessions, selected networking opportunities, and more. 

An early bird discount on the passes til January 1 makes it $395.

There are more ticketing options at the event but the pricing is not yet disclosed. You can visit the site around mid-January to get complete pricing details. 

5. Dell Technologies World 2025

Date: May 19–22, 2025

Location: Las Vegas, Nevada

Event format: In-person

About the Technology Event

Dell Technologies World 2025 is another much-awaited technology event in Las Vegas. The event is going to take place at The Venetian Expo. 

This isn’t the first time Dell Technologies is hosting a massive event. Instead, Dell is well-recognized for hosting amazing IT conferences and events such as the Dell Technologies User Communities (DTUC) Solutions Summit with vFairs.

Having a history of hosting powerful tech summits and tech expos, Dell Technologies World 2025 is also a tech expo worth attending. 

Why You Should Attend

Apart from experiencing a Dell tech event, here are some more reasons for you to attend one of the biggest tech conferences:

• Expect insightful presentations for the future of technology and AI from industry leaders and experts. 
• Experience the launch of the latest technologies and solutions from Dell and its partners at the tech expo.
• Participate in over 200 breakout sessions covering a wide range of topics. 
• Engage in technical training sessions and earn certifications from Dell to advance your career.
• Enjoy unlimited opportunities to network with the best minds in the IT industry.

About Tickets

One of the biggest tech events, Dell Technologies World 2025, offers early bird registration perks and multiple ticketing options.

Have a look:

• Early Bird Discount

If you register by February 28, 2025, you can receive a $200 discount on the conference pass and also win a special gift. 

The early bird discount rate for a ticket pass is $2,395

• Standard Rate

The standard rate applies on registration from March 1, 2025 – May 22, 2025.

The charges are $2,595

The event also offers a Wednesday Evening Guest Pass as part of their early registration perk. With this pass, attendees can bring a guest to the Exclusive Customer & Partner Appreciation event on Wednesday night. 

You can grab more details about the event and guest pass directly from the event site. 

6. Web Summit Vancouver 2025

Date: May 27–30, 2025

Location: Vancouver, British Columbia

Event format: In-person

About the Technology Event

One of the most anticipated tech summits, Web Summit Vancouver 2025, is scheduled at the Vancouver Convention Center. 

The tech summit will gather thousands of international entrepreneurs, investors, media outlets, and industry leaders within the global technology ecosystem. 

Why You Should Attend

Web Summit is one of the most powerful tech events in the industry. The event aims to bring global leaders, innovators and entrepreneurs at a single platform. so you can expect a lot from the event.

Here are some more reasons why you should attend the tech event:

• Engage with a diverse group of professionals including investors, entrepreneurs, and tech leaders. 
• Gain knowledge from industry experts on emerging trends, and technological advancements in the IT world. 
• Gain more business and brand visibility by showcasing your products to the best of the minds in the tech world. 

About Tickets

Here are the details about different ticketing types for the tech summit:

• General Attendee

The pass includes access to the exhibition floor, selected content, networking recommendations, a night summit, and a lot more exclusive perks.

The price of this pass is CAD 310 (CAD 295 excluding tax).

• Executive 

The pass has access to all those items offered in a general attendee pass along with evening reception access. 

The price of this pass is CAD 1,990 (CAD 1,895 excluding tax). 

• Chairperson

The pass includes all of the benefits included in the general attendee and the executive pass. Along with that, the pass offers meeting spaces, catered foods & drinks, a fast-track registration process, speaker lounge access, and access to all exhibition floor lounges. 

The price of this pass is CAD 7,870 (CAD 7,495 excluding tax).

You can get details of what is included in the packages from the official website. 

7. TECHSPO Toronto 2025

Date: April 18–19, 2025

Location: Toronto, Ontario

Event format: In-person

About the Technology Event

TECHSPO Toronto 2025 is a premier tech expo that will take place at Marriott Downtown at CF Toronto Eaton Centre Hotel. 

This is one of the major tech events that bring tech developers, brands, marketers, designers, innovators, and experts from the industry. 

Why You Should Attend

The annual tech expo and conference have a lot of exciting stuff lined up. Here are some of the things you should look forward to: 

• Experience live demonstration of cutting-edge technologies, including the internet, mobile, and SaaS innovations at the tech expo. 
• Network with IT and tech industry professionals and experts at the event.
• Learn about the digital marketing sphere as the event is held alongside DigiMarCon Canada 2025 Digital Marketing, Media, and Advertising Conference.

About Tickets

The platform is partnering with Eventbrite for registration and ticketing. Here are the pricing details on the  website:

• Free

The Free pass offers 1-day; limited access on July 7th to TECHSPO Hall only. 

• Visitor Pass

The pass includes an expo bag, a certificate of attendance, and more perks. 

The visitor pass is $29.79 incl. $2.79 platform fee. Attendees can avail a super early bird discount of $20.

• The Training Pass

The pass includes 2-day full access from July 7th to 8th including TECHSPO hall DigiMarCon Auditorium and more. 

The pass is for $309.78 incl. $12.78 platform charges. Registrants can avail of $200 off on the early bird discount rate. 

• All Access Pass

The pass includes 2-day full access from July 7th to 8th including TECHSPO hall DigiMarCon Auditorium and more.

This pass is for $517.18 incl,$20.18 platform fee. Registrants can avail of $200 off on the early bird discount rate. 

• VIP Pass

The pass includes 2-day full access from July 7th to 8th including TECHSPO hall, DigiMarCin Auditorium, and all other perks that come with all pass options and more.

The pass is for $828.28 incl. $31.28 platform charges. Registrants can avail of $200 off on the early bird discount rate. 

The ticket sale starts on May 30, 2025.  You can check the Eventbrite website for more details.

8. TECHSPO Vancouver 2025

Date: April 10–11, 2025

Location: Vancouver, British Columbia

Event format: In-person

About the Technology Event

TECHSPO Vancouver is one of the most anticipated upcoming tech expos in Vancouver. This is a premier  two-day tech expo at the Paradox Hotel Vancouver. 

The event will bring together developers, brands, marketers, technology providers, and more experts to showcase and explore the latest tech advancements.

Why You Should Attend

TECHSPO Vancouver is part of the tech expo series that happens globally by TECHSPO. So, you can expect a lot to happen at the event. 

Here are some of the reasons why you should attend the mega IT event:

• Become part of live demonstrations and experience the latest advances in Internet, AdTech, and SaaS technologies live at the event. 
• Learn about tools and platforms that can streamline your business operations from different expert-led sessions. 
• Grab massive networking opportunities as the most notable industry leaders and experts will become part of the event.

About Tickets

TECHSPO Vancouver 2025 offers multiple ticketing experiences. Here are the following categories and what they offer:

• Visitor Pass

This pass includes 1 day of limited access to TECHSPO Hall and Event mobile app.

• Training Pass

This pass includes 1-day full access to the TECHSPO hall, event mobile app DigiMarCon auditorium access, and a lot more.

• All Access Pass

This pass offers full-day access to TechSpot hall, event mobile app, DigiMarCon auditorium pass, food &drink, expo swag bag, and a lot more. 

For the pricing, you need to visit the official event website and click on the ‘Buy Tickets’ button under each ticket. 

9. Digital Transformation Conference NewYork 2025

Date: May 20, 2025

Location: New York City, New York

Event format: In-person

About the Technology Event

Digital Transformation Conference is one of the most unique technology conferences that will happen in New York. 

The event brings together those working within the many facets of the digital landscape such as digital transformation, strategy, and innovation. 

Why You Should Attend

Although the event speakers lineup will be announced later this year, the attendees can expect the following at one of the most unique upcoming tech conferences:

• Learn from C-suite executives, digital leaders, and innovators transforming the industry. 
• Connect and network with industry leaders and IT professionals.
• Learn about the trends that will emerge and trends in the digital landscape.

About Tickets

Although the early bird discounted tickets are yet to be available, here is how the event has categorized its tickling: 

• Super Early Diamond Ticket

This ticket includes access to all sessions, breakfast, refreshments, lunch, networking decisions, and more.

The ticket is for $100.00

• Super Early Bird Platinum Ticket

This ticket includes all of the perks that come with a Damond ticket as well as access to any on-demand material & resources. This also includes access to previous resolutions from the global series of the event. 

The ticket is for $299.00

• NPO. Charity. Public Discounted Diamond Ticket

This ticket includes access to all the benefits that are available to a diamond ticket but at a discounted rate. The discount is for non-profit, charitable, and public sector organizations’ full-time employees. 

The ticket price is $149.00

You can learn more about the event registration and sponsorship opportunities through their website. 

10. iTech Toronto 2025

Date: November 19, 2025

Location: Toronto, Ontario

Event format: In-person

About the Technology Event

iTech Toronto 2025, is one of the most notable technology events scheduled to take place at Metro Toronto Convention Centre in Toronto, Ontario.

iTech is Canada’s biggest tech event, as it hosts the biggest tech conference and exhibition in the country. The event provides a platform for professionals who want to discover cutting-edge technology, network with peers, and more.

Why You Should Attend

iTech Toronto is Canada’s leading tech event, here are more exciting aspects of the event:

• A unique experience to engage and network with the best minds in the industry.
• Chance to improve your organization’s IT strategy by learning strategic insights from experts. 
• Learn the latest cybersecurity strategies and solutions and implement them in your business operations to stay ahead of the threats.

There is a lot more that iTech Toronto will offer but the official website has not disclosed much information yet.

About Tickets

The event has not disclosed its pricing for the event yet. Also, It is important to note that the event is not open to the general public. The event is designed for qualified IT professionals. 

You can check the event’s official website later in 2025 for more information about the event and ticket pricing.

Technology Events: Your Registration to Future

Technology is not just present; it is shaping our future, and there’s no denying it. 

Engaging with the latest tech and IT advancements is more accessible than ever by attending the most powerful technology events on the list. 

At these events, you’ll witness groundbreaking product launches firsthand and gain insight into the innovations that will dominate 2025 and beyond. 

Be part of the forefront of tech evolution and become the IT person (pun intended) in your circle. 

FAQs

category on Gartner® Peer Insights. This distinction is a recognition of vendors in this market based on feedback and ratings from

Everyone here at vFairs is particularly honored to receive this distinction, since it comes from customers — the people we’re here to serve.

The Gartner Peer Insights Customers’ Choice recognizes vendors in this market based on reviews from verified end-user professionals. The Customers’ Choice distinction takes into account both the number of reviews and the overall user ratings. To ensure fair evaluation, Gartner maintains rigorous criteria for recognizing vendors with a high customer satisfaction rate. 

Here are some comments from customers that contributed to this distinction:

• “vFairs Tailors Solutions to Meet Customer’s Specific Needs – I appreciated vFairs flexibility with meeting our unique needs and our Project Manager was extremely helpful.” – Executive Director Operations, Miscellaneous Industry. Review Link

• “Exploring the Ease of Use and Professionalism of the Service – Overall experience has been really good and professional.” – Project Manager, Employer Liaison & Mentorship, Education Industry. Review Link

• “vFairs Customer Service Sets a High Standard in Industry – vFairs customer service is next level. They are amazing. The product was great when we started working with them and they continue to improve by adding features and options.” – Director of Corporate Event Marketing, Software industry. Review Link

Read more reviews for vFairs here: https://www.gartner.com/reviews/market/event-technology-platforms/vendor/vfairs?marketSeoName=event-technology-platforms&vendorSeoName=vfairs 

To learn more about this distinction, or to read the reviews written about our products by the IT professionals who use them, please see the Event Technology Platforms page on Gartner Peer Insights https://www.gartner.com/reviews/market/event-technology-platforms. 

To all of our customers who submitted reviews, thank you! Your feedback helps us create better products to fit your needs, and we look forward to earning the trust and confidence reflected in this distinction.

Gartner Disclaimer

The Gartner Peer Insights Customers’ Choice Badge, Gartner®, and Peer Insights are trademarks of Gartner, Inc. and/or its affiliates. All rights reserved.  Gartner® Peer InsightsTM content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

Utilizing some of the best AI marketing tools, including generative AI tools for marketing or AI marketing automation software, provides event organizers with innovative ways to promote their events and businesses effectively.

In this guide, we’ll explore the best AI marketing tools available for event organizers. From AI platforms for marketing to AI tools for advertising, you’ll discover how to use AI to promote your business and stay at the forefront of the industry.

Let’s take a look at some of the best AI platforms for marketing.

Top 7 Best AI Marketing Tools to Look Out For

1. vFairs

Best AI marketing tool for: Event management and AI-powered content marketing

vFairs stands out as a top-tier event management platform, offering a suite of AI-powered marketing tools designed to streamline and enhance every aspect of event planning and promotion.

At the heart of these tools is the AI Writing Assistant, which simplifies the creation of high-quality marketing content such as emails, press releases, and social media posts. With AI-based messaging, organizers can maintain consistency with the event’s brand voice across all channels, ensuring professional, personalized communication that resonates with attendees.

By automating content creation, vFairs enables planners to focus more on strategy and engagement. Whether it’s drafting tailored email campaigns or crafting engaging posts, vFairs’ AI tools save time and boost productivity.

Event marketers no longer need to juggle multiple platforms—vFairs integrates marketing and event management into one platform, simplifying everything from promotion to execution.

Having all tools in one place—event planning, marketing automation, and promotional outreach—means fewer hassles and better results. With AI marketing software built into the vFairs platform, event planners can easily manage and promote events, leading to higher attendance and smoother operations with the best AI marketing tool.

Recognized as a top-rated platform by G2 and Capterra, vFairs empowers event professionals to maximize event visibility and engagement, ensuring every event reaches its full potential.

Key Features

AI Reporting Chatbot

The vFairs AI Reporting Chatbot provides event organizers with real-time insights by analyzing attendee data and event performance metrics. It streamlines post-event reporting, helping marketers identify engagement trends and measure the success of their campaigns. 

By offering detailed reports and actionable analytics, the chatbot enables data-driven decision-making to improve future event marketing efforts, ensuring better-targeted outreach and higher conversion rates.

Dynamic Email Campaigns

vFairs’ AI-powered email marketing tool allows event planners to create personalized, automated email campaigns efficiently. With features like ChatGPT integration, it offers prompts for pre-event, in-event, and post-event communications. 

Users can generate customized subject lines, reminders, and follow-ups, streamlining the email creation process. This integration enhances engagement by tailoring messages to event stages and attendee behavior, ensuring more effective outreach

AI-Powered Social Media Content

Social media plays a vital role in event promotion, and vFairs leverages AI tools for marketers to enhance this aspect. 

The platform integrates with ChatGPT for social media content generation and ensures that posts are creative, engaging, and aligned with the event’s branding. This feature allows organizers to maintain a strong and consistent social media presence, driving greater visibility and interaction with potential attendees. 

As a result, vFairs successfully positions itself as one of the leading AI platforms for marketing events.

Event Agenda & Speaker Bios

vFairs simplifies the creation of event agendas and speaker bios through its AI marketing software. The feature automatically generates and organizes content based on your prompts, ensuring all information is accurate and presented professionally. 

This not only saves time but also enhances the attendee experience by providing clear and comprehensive event details. Generative AI tools make it easier for event organizers to create content quickly and efficiently.

Automated Q&A & Moderation Content

Interactive sessions are key to engaging attendees, and vFairs uses AI marketing tools for businesses, like Slido, to enhance these elements. 

The AI-driven content generation for Q&A sessions and moderation ensures that discussions are relevant, engaging, and well-managed. This feature enables organizers to use AI to market their events more effectively by keeping attendees involved and satisfied throughout the event.

AI Webinar Summary & Chapterization Tool

This powerful AI-driven solution automatically processes recorded webinars, virtual events, and keynote speeches, transforming them into multiple content formats to extend their reach and impact post-event

For example, a single webinar can be broken down into several focused blog articles, each centered on a different trend or discussion point. 

Similarly, AI can extract compelling moments from a keynote speech and generate engaging snippets ideal for social media platforms like LinkedIn, Twitter, and Instagram.

You can also create chapters for your videos based on speakers, topics or time stamps.

Pricing

vFairs offers flexible pricing through annual plans—Basic, Premium, and Enterprise—each with different features. AI-powered tools for event marketing are available as paid add-ons, providing advanced content generation and personalization capabilities.

• Basic
• Premium
• Enterprise

Each with its own set of features and benefits. While the pricing page provides an overview of what’s included in each plan, specific cost details require direct consultation with the vFairs team to ensure the plan is tailored to your event needs.

2. HeyGen

Best AI marketing tool for: Video content creation with AI avatars

HeyGen is an AI-powered video creation platform designed to create realistic video avatars which are essentially an AI version of a real person. This makes it easier for businesses and individuals to produce engaging video content without the need for actual filming.

The platform leverages advanced AI to generate avatars that can lip-sync to provided scripts, allowing for seamless video production that can be used in marketing, training, or customer engagement.

One drawback of HeyGen is that the platform can have a steep learning curve for users unfamiliar with AI video creation tools. HeyGen simplifies many aspects of video production.

However, getting the most out of its features may require some time and experimentation, especially for those new to video editing or AI-driven platforms.

Key Features

AI Video Avatars

The feature enables users to create highly realistic, customizable video avatars that can be tailored in appearance, voice, and mannerisms. These avatars can be made to speak any script, making the video content creation process efficient and straightforward. This feature is especially useful for businesses needing consistent, professional-looking video presentations without having to hire live actors.

Multilingual Support

HeyGen supports content creation in multiple languages, allowing users to produce video content for global audiences. This feature ensures that businesses can effectively communicate with diverse markets, offering localized video content that speaks directly to different language speakers. This helps organizers broaden their reach and engagement.

Text-to-Video

The text-to-video feature automates the process of turning written scripts into fully animated videos. Users simply input their text, and the platform generates a corresponding video with synchronized avatar speech and actions. This feature reduces the time and effort typically required in video production, making it accessible even for those without technical video editing skills.

Pricing

HeyGen offers various pricing plans tailored to different needs. 

• Free: $0
• Creator: $24/mo

• Team: $69/seat/mo
• Enterprise

3. Jasper AI

Best AI marketing tool for: High-quality content creation and copywriting

Jasper AI is a powerful AI-driven content generation tool designed to assist marketers with content creation, copywriting, and creative brainstorming.

By leveraging advanced natural language processing (NLP), Jasper AI can generate high-quality text that mimics human writing. This makes it an invaluable asset for businesses aiming to scale their content production efficiently. 

It also provides optimization features that enhance the readability and effectiveness of marketing copy, helping brands communicate more persuasively. 

However, while it can produce coherent and relevant content, it may occasionally lack the nuanced contextual understanding that a human writer possesses. Oftentimes, this could lead to content that feels somewhat generic or off-target.

Key Features

AI Powered Content Creation

Jasper AI is known for its advanced AI capabilities in content creation. The platform uses natural language processing (NLP) to generate high-quality, human-like text for various content needs, including blog posts, social media updates, and marketing copy. 

Jasper AI allows marketers to produce content quickly and efficiently, maintaining consistency in tone and style across different platforms. 

Copywriting Optimization

Jasper AI provides tools for optimizing copywriting across various formats, such as headlines, product descriptions, and email subject lines. The platform analyzes text for readability, engagement, and conversion potential, offering suggestions to enhance the effectiveness of the copy. 

This AI-driven optimization ensures that marketing messages are clear, compelling, and aligned with the brand’s voice, ultimately improving the performance of campaigns and communications.

Creative Brainstorming Assistance

Jasper AI is also a valuable tool for creative brainstorming. The platform can generate a wide range of ideas and content outlines based on the prompts you provide. 

This feature helps marketers overcome creative blocks and explore new angles for their campaigns. By offering multiple content suggestions, Jasper AI supports the creative process and ensures that teams can consistently produce innovative and engaging marketing materials.

Pricing

• Creator: $39 month/seat
• Pro: $59 month/ seat
• Business

4. Canva With Magic Write

Best AI marketing tool for: Quick and easy visual content creation

Canva’s “Magic Write” is part of a suite of AI-powered content generation features designed to enhance the content creation process. Alongside Magic Write, Canva offers tools like AI-driven design suggestions, automated image enhancements, and smart resizing.

These features help users easily produce visually appealing content without any advanced design skills required. 

Key Features

Magic Write

Users can create written content directly within the design platform. This feature is ideal for generating quick copy for social media posts, product descriptions, or blog introductions. 

It simplifies the content creation process, making it accessible even for those who aren’t professional writers. However, users may need to edit the generated content to ensure it aligns with their specific tone and brand voice.

AI Design Suggestions

Canva offers AI-driven design suggestions that help users create visually appealing layouts with ease. As you add elements like text, images, or graphics to your design, Canva’s AI suggests optimal placements, colors, and fonts to enhance the overall aesthetic. 

This feature is particularly useful for non-designers, providing guidance on creating professional-looking designs without needing extensive design knowledge.

Smart Resize

Canva’s Smart Resize feature uses AI to automatically adjust your design to fit different formats, such as social media posts, banners, or posters. 

With a single click, users can resize their designs to suit various platforms, ensuring consistency across different channels. 

Pricing

• Free Plan: Provides access to thousands of templates, photos, and design elements along with basic editing tools, making it ideal for individuals, students, or those with occasional design needs.
• Pro Plan:  Costs $12.99 per month (when billed annually) and unlocks premium features such as unlimited access to content libraries, multiple brand kits, background remover, and scheduling tools, making it perfect for freelancers, small businesses, and growing teams that require advanced capabilities.
• Enterprise Plan: Offers customized pricing tailored to larger organizations, with robust features like enhanced collaboration (approval workflows, shared libraries), advanced security (SSO, role-based access), dedicated support, and administrative tools to manage workflows and large-scale design projects efficiently.

5. Drift

Best AI marketing tool for: AI-driven customer engagement and lead qualification

Drift is a conversational AI platform designed to enhance customer engagement and streamline sales processes. It offers features like AI-powered chatbots, real-time lead qualification, and personalized marketing, enabling businesses to interact with website visitors more effectively. 

Drift’s AI tools help automate and personalize conversations, improving user experience and driving conversions. The platform’s advanced features might require significant setup and customization, which could be challenging for smaller teams without dedicated technical resources.

Key Features

Conversational AI

Drift’s Conversational AI enables businesses to engage with website visitors in real time using AI-powered chatbots. These bots can answer questions, qualify leads, and even book meetings, providing a seamless and interactive customer experience. 

The AI learns from past interactions to improve its responses over time, helping businesses deliver more personalized and efficient customer service.

Lead Qualification

Drift’s AI-driven lead qualification tools help businesses identify and prioritize high-quality leads. By analyzing visitor behavior and responses in real time, Drift can automatically score leads and route them to the appropriate sales representative. 

This feature ensures that sales teams focus on the most promising prospects, improving conversion rates and sales efficiency.

Personalized Marketing

Drift’s AI tools enable personalized marketing by tailoring conversations and content to individual visitors based on their behavior, preferences, and past interactions. 

This level of personalization helps businesses deliver more relevant messages, increasing engagement and the likelihood of conversion. Drift’s AI can dynamically adjust the conversation flow to meet the needs of each visitor, enhancing the overall user experience.

Pricing

• Basic Plan: Includes essential conversational tools for chat-based customer interaction.
• Advanced Plans: Offer AI chatbots, custom routing, and sales automation features to enhance engagement.
• Enterprise Solutions: Provide extensive customization and features tailored to the needs of larger organizations.

6. ChatGPT

Best AI marketing tool for: Versatile content creation

ChatGPT, developed by OpenAI, is an advanced AI language model designed to understand and generate human-like text This makes it useful for various applications such as customer support, content creation, and educational assistance. Its ability to engage in meaningful conversations allows for dynamic interactions across a wide range of topics. 

However, one drawback is that while ChatGPT is highly versatile, it can occasionally produce responses that are either too wordy or lack nuance, requiring user oversight.

Key Features

Natural Language Understanding

ChatGPT, developed by OpenAI, leverages advanced natural language processing (NLP) to understand and generate human-like text. It can engage in meaningful conversations, provide detailed explanations, and answer a diverse array of questions. 

This feature makes it a versatile tool for customer support, content creation, and educational purposes.

Contextual Awareness

One of ChatGPT’s key strengths is maintaining contextual awareness, ensuring coherent and relevant responses throughout conversations. This feature enhances virtual assistants and chatbots by making interactions more natural and engaging.

Marketers can leverage this capability by integrating ChatGPT with their event tech platforms, streamlining content creation for event marketing efforts.

For example, platforms like vFairs offer ChatGPT integration, enabling automated content generation, such as personalized messages, event page copy, or attendee communications, to enhance engagement and efficiency throughout the event lifecycle.

Wide Range of Applications

ChatGPT can be applied across various domains, from customer service and technical support to creative writing and tutoring. 

Its flexibility in generating text makes it useful for businesses, educators, and individuals seeking assistance with tasks like drafting emails, generating content ideas, or learning new topics. The AI’s adaptability allows it to serve multiple roles depending on the user’s needs.

Pricing

• Free Tier: Provides basic access with limitations on availability and response speed.  
• ChatGPT Plus: Costs $20 per month and offers priority access, faster responses, and enhanced availability during peak times.  
• Enterprise Solutions: Custom pricing is available for businesses with specific needs, offering more extensive features and scalability.  

7. Adcreative.ai

Best AI marketing tool for: Automated ad creation and testing

Adcreative.ai is an AI-driven platform designed to help businesses create high-performing ad creatives quickly and efficiently. The platform uses advanced algorithms to generate a wide variety of ad designs tailored to specific marketing goals.

This enables users to produce visually appealing and conversion-optimized ads for platforms like Facebook, Instagram, and Google Ads.

While it excels at automating the creation and testing of ad creatives, the designs it generates can lack the unique, brand-specific touch that a human designer brings.

This can result in ads that, while optimized for performance, feel less personalized or distinctive. Ultimately, all this makes it harder for a brand to stand out in highly competitive markets.

Key Features

AI-Powered Ad Creation

Adcreative.ai uses machine learning to generate multiple versions of ad creatives, allowing businesses to test and deploy the most effective designs. This feature simplifies the creative process and helps increase ad performance by quickly identifying which designs resonate best with the target audience.

Creative Insights

The platform provides data-driven insights into the performance of different ad creatives. By analyzing metrics like click-through rates and engagement, Adcreative.ai helps users understand which elements of their ads are most effective, enabling continuous optimization and improved ROI over time.

Automated A/B Testing

Adcreative.ai automates the A/B testing process, allowing users to test multiple variations of their ads simultaneously. This feature ensures that the best-performing creatives are identified and scaled quickly, saving time and resources while maximizing campaign effectiveness.

Pricing

Adcreative.ai offers several pricing plans based on the number of creatives generated and the level of service required. 

• Free Trial: $0
• Startup Plans: $29/month
• Professional Plans: $209/month
• Ultimate Plans: $549/month

Final Thoughts

Leveraging the best AI marketing tools is essential for businesses looking to enhance their marketing efforts and stay ahead of the curve. 

From AI-powered marketing automation to generative AI tools for marketing, these advanced solutions provide marketers with the ability to personalize campaigns, optimize audience targeting, and analyze data in real time. 

Whether you’re exploring AI platforms for marketing, AI tools for advertising, or AI marketing apps, incorporating vFairs can significantly boost your strategy. Using AI to promote your business not only streamlines operations but also creates more impactful, data-driven campaigns. 

If you’re eager to experience our AI Marketing solutions, book a demo today!

Whether you’re eyeing the best event management platform for your needs or exploring various event software solutions, understanding the standout features of different event platforms is key. 

In this guide, we’ll walk you through some of the top onsite event technology solutions, so you can make an informed choice. From in-person event production to the best tools for event management software for small businesses, we’ve got the best event apps for you. 

Let’s explore what makes the best in-person event platforms tick and find the right fit for your next event!

A Round-up of The 10 Best In-Person Event Platforms

1. vFairs 

Best for: check-in, badge printing, lead capture, attendee engagement and networking

vFairs, one of the top in-person event platforms, provides robust tools tailored for trade shows, conferences, and more. Key features include a quick-setup badge printing app, efficient lead capture, and a user-friendly mobile app for on-site navigation and networking. 

With strong customer service and high ratings on platforms like G2, vFairs ensures a seamless and engaging in-person event experience. Recognized as a “Visionary” in the 2024 Gartner® Magic Quadrant for Event Technology, vFairs stands out for its in-person event capabilities.

vFairs enables organizers to seamlessly manage, and execute in-person events with features specifically designed for physical gatherings. Additionally, vFairs is renowned for its stellar customer service, making it the best in-person event platform.

Key Features

Badge Printing and Check-In

vFairs offers streamlined solutions for on-site attendee management, including badge printing and event check-in processes. The vFairs badge printing app is easy to set up and allows for quick and efficient printing of attendee badges directly at the event site. 

This ensures a smooth check-in experience, reducing wait times and improving overall event flow. The app also supports customization options, allowing you to tailor badges to your event’s branding and specific needs.

• Instant Badge Printing: Personalized badges can be printed on-site, featuring attendee details and QR codes for easy identification and networking.
• QR Code Check-In: Attendees can check in quickly by scanning a QR code, reducing wait times and improving the flow at entry points.
• Self-Serve Kiosks: Provide an option for attendees to print badges and check themselves in, enhancing convenience and reducing staffing needs.

Mobile App

A mobile app is essential among the top event management tools, and the vFairs all-in-one mobile app stands out as one of the best event management apps available. This app simplifies event organization and resource distribution for both attendees and speakers. 

Additionally, it enhances attendee engagement by making events more accessible and user-friendly. A significant focus of the vFairs mobile app is on networking, allowing attendees to easily connect and interact with each other, fostering meaningful relationships and maximizing the value of the event experience.

Key features include:

• Attendees can create personalized schedules by selecting sessions they’re interested in.
• Access to digital versions of resources such as brochures, videos, and presentations right from their phones.
• Engaging gamification options like a QR Scavenger Hunt.
• Easy sharing of contact information via QR codes and direct messaging.
• Specialized features for different event types, including exhibit booths, sponsor hubs, event feeds, silent auctions, and more.

Lead Capture

Lead capture apps play a crucial role in helping exhibitors gather attendee data that may not be provided by event organizers. These tools are particularly useful at trade shows, where companies set up booths to connect with prospects, build relationships, and generate leads that fuel sales pipelines. For more insights on event lead retrieval, check out this blog.

• Smart Badge Scanning: Quickly capture attendee information using badge scanning at booths or during sessions.
• Real-Time Lead Retrieval: Access and manage leads instantly through a centralized dashboard.
• Customizable Lead Forms: Tailor forms to capture specific data points based on your event’s needs.
• Seamless CRM Integration: Sync captured leads directly with your CRM for streamlined follow-up.

Comprehensive Registration Management

vFairs’ registration management system is designed to handle all aspects of attendee registration efficiently. 

If you’re hosting an event, vFairs is one of the best in-person event platforms that can help you streamline everything from user registration to badge printing and attendance tracking, giving you a clear picture of how your guests are interacting with your brand and the event.

This feature simplifies the administrative tasks associated with event planning and offers several benefits:

• Customizable Registration Forms: Organizers can tailor forms to collect specific data from attendees, such as preferences and personal details.
• Multiple Ticketing Tiers: Supports different pricing structures, allowing for customized ticket offerings.
• Secure Payment Processing: Integrates with major payment gateways like Stripe and PayPal for secure and convenient transaction handling.
• Automated Communications: Automated email responses and updates keep attendees informed throughout the registration process.

Networking Tools

To foster meaningful connections among attendees, vFairs offers a range of networking tools within the mobile app to enhance the event experience:

• Smart Matchmaking: Match attendees with similar interests, job expertise, etc., using form responses. Initiate a timed video call along with an icebreaker prompt. This facilitates targeted networking.
• Meeting Scheduling: Allows attendees to set up meetings with exhibitors or other participants, ensuring productive interactions.
• Interactive Maps: Helps attendees easily locate booths, ensuring they can navigate the event space with ease.
• Live Chat: Enables real-time conversations, making networking more accessible and efficient for all participants.

Real-Time Analytics and Reporting

One of the best in-person event platforms, our provides comprehensive analytics and reporting tools to help organizers monitor and evaluate event performance:

• Real-Time Monitoring: Track metrics such as attendee engagement, session participation, and booth traffic live during the event.
• Detailed Reports: Post-event analytics provide insights into attendee behavior and event success, supporting data-driven decision-making for future events.
• Behavioral Insights: Analyze attendee interactions to understand preferences and optimize future event planning.

Attendee, Speaker & Exhibitor Management

For in-person events, vFairs offers a comprehensive suite of management tools designed to streamline the coordination and logistics of attendees, speakers, and exhibitors. The platform provides:

• Content Management for Exhibitors: Exhibitors can easily set up their booths with a choice of layouts and upload unlimited resources such as brochures, product information, and promotional materials. This ensures that all essential content is readily accessible to attendees.
• Speaker Hub: vFairs supports a centralized Speaker Hub, where organizers can upload detailed information about speakers, including bios, session descriptions, and schedules. This feature enhances the attendee experience by making it easy to find and engage with speaker content.
• Training and Support: The platform offers training videos, demos, and dedicated support to assist with the setup and management of event logistics. This includes guidance for exhibitors on booth setup and management, as well as support for attendees to ensure smooth access and participation.
• Attendee Support: vFairs provides robust customer service support for in-person events, ensuring attendees have a smooth experience. This includes assistance with badge printing, self check-in processes, event navigation, and resolving any technical issues that may arise on-site. This support helps attendees easily access event content and engage with the conference activities without hassle.

Pricing

vFairs provides two types of plans: annual and per event or product. The annual licenses are available in three tiers: basic, premium, and enterprise, each with distinct offerings. 

While the pricing page details what is included in each plan, you will need to contact the vFairs team directly to obtain specific cost information.

Pros & Cons

Pros

• “I think vFairs’ Event Management Platform is extremely robust and extensive. I like that they have the internal processes and procedures in place to help facilitate our events “soup to nuts.” The coordination and integration between the website, mobile app, on-site representation, and backend support helped us elevate our brand and offer an enhanced experience for our clients and event attendees.” – Sandra D., Small-Business
• “vFaris was extremely easy to use, the system was intuitive and really took our annual event to the next level. The onsite badge printing solved so many prior years headaches for us.” – Darci P., Mid-Market

Cons

• “There were no major downsides to using vFairs. The price was very fair, the support was good, and my few recommendations after the event were noted and already in their queue for improvement based on other customers’ feedback.” – Corbin S., Chief Administrative Officer
• “The badge printing process was not optimal.” – Kunle A. Director, Product Strategy

2. SpotMe

Best for: attendee engagement, check-in and badge printing

SpotMe is an in-person event platform tailored to industries that require high levels of engagement, such as life sciences and pharmaceuticals. The platform provides tools to manage events, covering aspects like planning, registration, execution, and analytics. It includes CRM integrations that support data management and marketing.

SpotMe’s security features align with enterprise standards, making it suitable for large-scale events. The platform accommodates a variety of event types, aiming to offer a smooth experience for both organizers and attendees. Support services, including a project manager, are available to assist with setup and execution. While SpotMe offers some customization options, there may be restrictions in adapting templates or features to meet specific event needs. This limitation can affect how planners execute unique aspects of their events.

Key Features

Event Registration & Ticketing

SpotMe simplifies the registration process with custom-branded registration sites that provide comprehensive event information and facilitate a smooth registration experience. These sites allow for customizable fields, enabling organizers to collect specific attendee information.

Badge Printing and Check-In

Attendees can check in using QR code scanning, reducing wait times. The platform supports both assisted and self-service check-in options, catering to different event scales and formats. 

Networking and Engagement Tools

Spotme offers networking features like participant matching and Q&A functionality to help attendees connect.SpotMe includes interactive elements like polls and gamification features such as quizzes and word clouds to encourage participation. 

Real-Time Analytics and Reporting

Organizers can access detailed attendance tracking and key performance indicator (KPI) measurement, enabling the evaluation of event outcomes. The platform’s integration with CRM systems like Salesforce and HubSpot allows for seamless data transfer from the events platform. 

However, some users have reported difficulties in breaking down these reports for individual stakeholders, which can make it challenging to tailor insights to the specific needs of different audience segments. This limitation has been noted as a drawback by some users when considering the platform’s pros and cons.

Pricing

Their pricing structure is customized based on the specific needs and scale of the event, and there are no free trial options available. The cost covers a range of features including event registration, attendee management, badge printing, and real-time analytics. 

Pros & Cons

Pros

• “In each case the support we’ve gotten has made this well worth the effort and we’ve found Spot Me to be great for in person, virtual and totally customized hybrid events. This is also a very easy product to update. For example if we need to change wording, or a grammar mistake, it’s nearly an instantaneous update.” – Verified User in Staffing and Recruiting, Enterprise
• “They were quick to align an account person to us who was very proactive, engaging and great at challenging us in our objectives and able to provide the best solutions for our needs. Nothing was too much trouble and uploading a lot of our App content upfront really helped us to meet our deadlines and take the pressure off what we needed to deliver.” – Samantha K., Enterprise

Cons

• “The contract signing was long and painful process. Our sales person wasn’t there to listen to our needs. There are some features that we would have liked to have for the event but they were presented to us after the event.” – Genevieve D., Event Marketing Manager
• “Post event analytics reports could be easier, more comprehensive and easier to break down by sponsors/exhibitor assets.” – Laurence G., Small-Business

3. Eventdex

Best for: contactless event registrations, lead retrieval

Eventdex is an in-person event platform that supports various types of events, including conferences, trade shows, and corporate gatherings. The platform provides features like registration and ticketing, lead retrieval, event check-in, and attendee tracking. Networking is also facilitated through tools such as matchmaking and one-on-one meeting scheduling.

While Eventdex covers a broad range of event management needs, some users have experienced challenges with the user interface and have mentioned a desire for more customization options. Additionally, the platform’s setup process and initial learning curve can be demanding, particularly for those unfamiliar with event management software.

Key Features

Event Registration & Ticketing

Eventdex simplifies the event registration process with its user-friendly interface, allowing organizers to set up custom registration forms and ticketing options. The platform supports multi-currency payments and promotional codes, which facilitate a smooth and global registration process. Attendees can quickly register for events and receive confirmation emails, making the onboarding process efficient and hassle-free​​.

Badge Printing and Check-In

The platform offers on-site badge printing and check-in, providing an advanced system that significantly reduces wait times. Eventdex supports various badge printing options, including standard and custom sizes, and uses high-quality printers from brands like Zebra, Brother, and Epson. 

The check-in process is streamlined with QR code scanning and self-service kiosks, allowing attendees to quickly receive their personalized badges. 

Networking Tools

Eventdex offers robust networking tools to facilitate meaningful connections among attendees. The platform includes features for 1-on-1 networking, personalized attendee profiles, and interactive networking sessions. These tools help attendees engage and collaborate effectively, making the most of the event’s networking opportunities​.

Real-Time Analytics and Reporting

The platform provides real-time analytics and reporting capabilities, allowing organizers to track session attendance, attendee engagement, and other key metrics. These insights help in optimizing the event experience and making data-driven decisions for future events.

Integration Capabilities

Eventdex supports a wide range of integrations, enhancing the functionality and flexibility of the platform. It integrates with popular CRM systems like Salesforce, payment gateways such as PayPal and Stripe, and other tools for communication and live streaming. 

These integrations streamline various aspects of event management, from attendee data management to payment processing​.

Pricing

Eventdex structures its event management software pricing with your budget in mind. Customers only pay for the features they want, with no hidden charges. Eventdex provides flexible pricing options, including fixed prices or monthly payment plans based on the number of attendees, events, and products utilized.

Pros & Cons

Pros

• “I like the product because it is extremely simple and intuitive. Furthermore, the people behind the product are always there to immediately address all issues and are so polite about it – outstanding customer support.” – Verified User in Information Technology and Services., Mid-Market
• “It is a platform that really facilitate managing an event, making sure that everyone is registered, sharing all information of the workshops, producing reports and all other issues related to organizing an event.” – Ana N., Events Services

Cons

• “Had to come up with a workaround for this. A bit difficult when it came to customizing the on-site printing fields & design compared to other vendors we’ve used before.” – Neil B., MD
• “Not able to customize and code multiple tickets/badges for multiple events. Had to come up with a workaround for this. A bit difficult when it came to customizing the on-site printing fields & design compared to other vendors we’ve used before. (We needed to print a variable number of badges per attendee, not just one with a QR code that could be scanned for every event the person attended.)” – Emily., Non-Profit Organization Management

4. Cvent

Best for: comprehensive event management, robust reporting and analytics

Next on our list is Cvent, widely known for in-person event management. This platform features designed to simplify event planning, execution, and analysis. It is suitable for various event types, including conferences, trade shows, and corporate meetings. 

While Cvent provides broad capabilities ranging from venue sourcing to post-event analytics users have reported some limitations. Some users note a steep learning curve, particularly with the platform’s extensive range of features. Customization, especially for event pages, can sometimes be limited, and the complexity of setup may require significant time investment.

Key Features

Event Registration and Marketing

The platform allows for dynamic, multi-track, and multi-session registration, accommodating diverse event structures. Organizers can customize registration pages with a variety of templates and integrate branding elements. Cvent also offers tools for lead capture and nurturing, essential for maximizing engagement and attendance.

Venue Sourcing and Management

It provides access to a global database of venues, allowing organizers to find and compare options based on specific criteria. This feature simplifies the negotiation and booking process, offering contract management and tracking to streamline venue selection. 

Mobile Event App

Cvent’s mobile event app offers real-time updates, interactive maps, and a personalized agenda feature, which allows attendees to plan their event schedules. The app supports networking through features like attendee messaging and appointment scheduling. 

Onsite Solutions

Cvent provides onsite solutions, including check-in, badging, and attendance tracking. The platform supports various check-in methods, including QR codes and RFID technology, which help streamline the attendee entry process. 

Badge printing can be customized and executed on-site, reducing wait times and enhancing security. 

Performance Analytics

Cvent offers performance analytics, providing detailed insights into attendee behavior and event success metrics. The platform’s reporting tools cover data points including registration trends, session attendance, and engagement levels. 

Pricing

Cvent offers customized plans for its  event management system based on your event’s scale and added features. However, if you want to learn more about how the product works and get details about their solutions, you can request a demo online. 

Pros & Cons

Pros

• “I love that all of our event registration information can be stored in one place that anyone in our team can access. This saves a lot of manpower hours in the pre-planning phase of events.“ – Justina H., Events Director
• “I love that the event app offers Live Q&A during sessions instead of having to run around with a microphone not knowing what attendees will say.” – Laura A., Event Manager

Cons

• “Some of the technology does not perform as intended. Support is available up to the event but on live days of support in the middle of an event it is hard to get problems solved in a timely fashion.” – User in Media Production., Small-Business
• “The reporting for website performance as well as data collection is not intuitive and is very limited. They tried to build custom reports but we still couldn’t get the information we needed.” – Administrator in Marketing & Advertising., Mid-Market

5. Eventbrite

Best for: event registration and ticketing, marketing and promotion

Eventbrite is more commonly known for event listing and event ticketing features. Event organizers can consider it for some aspects of event planning and event promotions especially if you are using it for capturing payments and registrations.

One notable drawback of using Eventbrite for in-person events is its recent change in payout policy. Previously, organizers could receive payouts regularly as tickets were sold. However, Eventbrite now holds funds until after the event concludes, which can pose cash flow challenges for organizers, especially for large events with significant upfront costs.

Key Features

Event Registration and Ticketing

Eventbrite simplifies the process of event registration with a streamlined, easy-to-use system. It supports both digital and printed tickets, offering flexibility in how attendees receive their tickets. The platform integrates secure payment processing options, making it easy for organizers to handle transactions. 

On-Site Solutions

For in-person events, Eventbrite offers features like event QR codes for contactless check-ins and mobile ticket scanning. The platform supports the integration of badge printing services, allowing for seamless on-site attendee management. 

Integration and Customization

Eventbrite integrates with various tools and platforms, including CRM systems like Salesforce, and marketing tools such as Mailchimp. This integration capability allows for efficient data management and targeted marketing efforts. 

Analytics and Reporting

Eventbrite provides analytics tools, offering insights into ticket sales, attendance, and overall event performance. These analytics are crucial for organizers looking to understand their audience and measure the success of their events. 

Pricing

• Essentials Plan: Charges 2% + $0.79 per paid ticket; provides basic event management tools.
• Professional Plan: Charges 3.5% + $1.59 per paid ticket; includes advanced features and customization options.
• Premium Plan: Offers a customizable pricing structure for large or complex events; grants access to all features and additional support services.

Pros & Cons

Pros

• “Tech support is quick to respond + there are wonderful articles & videos to walk users through any issues, including examples from other users. Attendee engagement options are plentiful (chat/ polling/ Q&A/ gamification/ live display for in-person).“ – Tracy R., Mid-Market
• “I appreciate the set up of the Webex app and its ease for users of varying levels of tech experience. For our conference, the app provided an opportunity for in-person and virtual attendees to connect, access content, and share experience in live time.” – Jordan S., Mid-Market

Cons

• “We only had one issue with not being able to customize contact groups how we had hoped when sending email communications through the platform. We needed to have separate messages for in-person attendees vs. virtual attendees and could not because our ticket types were set up by college student, industry professional, etc. rather than just an in-person ticket and virtual ticket.” – Mackenzie K., Event Coordinator

6. Accelevents

Best for: comprehensive event management, engagement and networking

When managing in-person events, Accelevents provides a variety of tools designed to simplify the process. One useful feature is the mobile event app, which allows attendees to create personalized schedules, explore exhibitor booths, and participate in live interactions. 

The platform provides support throughout the entire event lifecycle, from initial registration and ticketing to real-time analytics and post-event follow-ups.

However, some users have noted that the analytics and reporting features can be challenging to navigate, making it difficult to quickly extract detailed insights from event data. This feedback highlights a potential area for improvement in the platform’s user experience.

Key Features

Event Registration and Ticketing

Event organizers to create and manage various ticket types. This includes options for early bird pricing, promotional codes, and multi-currency payments, making it accessible to a global audience. 

On-Site Solutions

For in-person events, Accelevents provides check-in processes and on-site badge printing. The platform supports contactless check-ins and self-service kiosks, which streamline the entry process and reduce wait times. 

Engagement Tools

Accelevents excels in offering engagement tools through their mobile app such as real-time chat, social media integration, and customizable branding options. These features are designed to enhance attendee interaction and engagement during the event. 

Analytics and Reporting

The platform provides robust analytics and reporting tools, offering insights into attendee behavior, session attendance, and overall event performance. These analytics help organizers understand the success of their events and make data-driven decisions for future improvements. 

Pricing

Accelevents’ pricing model is designed to accommodate various event management needs with packages available for single events and options for unlimited events. 

• The Professional Package, starting at $5,000 per event, is ideal for small to medium-sized organizations hosting single events, including 500 registrants, and offers unlimited registration types, custom fields, staff-managed or kiosk-based self-check-in and badge printing, and integrations. 
• The Business Package, starting from $12,000, targets growing organizations hosting multiple events with unlimited events, 2,000 registrants, an event listing page, cross-event reporting, and custom reporting. 
• The Enterprise Package, with custom pricing, is tailored for large organizations with unlimited events, 10,000 registrants, and features like approval workflows, call for speakers, API & webhooks, and unlimited organizer profiles.

Pros & Cons

Pros

• “This is a powerful and versatile platform for hosting in-person and on-line events. It is very cost effective compared to other platforms. My favorite aspect of the platform is the engagement tools that combine gamification with great CRM applications.” – Bruce L., Vice President-Publisher
• “We chose Accelevents for its very reasonable price, lack of subscription fee or user fee and easy interface. Without the ability to spend a lot of time and staff to the auction, we set up the system and raised more money with Accelevents than with our in-person gala auction.” – Verified User in Research., Small-Business

Cons

• “The learning curve is steep if you have not used this kind of software before. Tech support is really great at walking you through anything you don’t get the first time.” – Bruce L., Vice President-Publisher
• “The only thing i would improve is the print speed.” – Ethan W., Director of Event Management Solutions

6. Whova

Best for: streamlined event management, attendee engagement

Whova’s event management platform caters to in-person events, ranging from large conferences to community gatherings. 

Whova mobile event app serves as a central hub for attendees to access event details, engage with other participants, and stay informed throughout the event. 

One notable drawback of Whova is its limited customization options for interface branding, which can be a limitation for events requiring a highly personalized look and feel.

Key Features

Engagement Tools

Whova enhances attendee interaction with features like gamification, polling, and social media integration. These tools are designed to keep participants engaged and facilitate networking opportunities, which are crucial for the success of in-person events.

Sponsor and Exhibitor Management

The platform offers robust support for sponsors and exhibitors, providing dedicated spaces for profiles, promotional content, and interactive maps to help attendees locate booths. This feature helps maximize the visibility and impact of sponsors and exhibitors during events.

Analytics and Reporting

Whova includes comprehensive analytics tools that offer insights into attendee behavior, session attendance, and engagement levels. These analytics are crucial for post-event evaluations and planning for future events.

Pricing

Whova offers a flexible pricing model tailored to the specific needs and size of the event. The platform’s cost depends on various factors, including the number of attendees, the duration of the event, and the specific features chosen by the organizers. 

Whova does not offer a publicly listed pricing structure; instead, they provide customized quotes based on the event’s requirements.

Pros & Cons

Pros

• “Great connectivity to other attendees, good channel for reaching conference organizers, nice interface for presentations. It was a complex load to handle, and Whova does an impressive job. I used it two years ago when this conference was all remote-attendance, but this one was both in-person and remote, so much more complex.” – Verified User in Writing and Editing., Small-Business
• “I loved how easy it was to both find event information/communications as well as connect with exhibitors and other attendees alike. For me, being able to spend less time sharing contact information and more time communicating in person is one of the most valuable assets at a conference.” – Karamarie M., Marketing & Organizational Development

Cons

• “There was so much interaction on the app, it was almost hard to keep up with! There was some confusion over some features like “Share Your Moment” vs “Share Photos,” and some overlap in Q&A, Polls, etc. We probably just needed to streamline our usage a little better.” – Amy B., Marketing Consultant
• “Had trouble obtaining the initial invite code in both conferences (one in person and one virtual). It was of course available from the registration desk. It was only a real problem when I was in a virtual conference.” – Allen R., Business Development Manager

7. Bizzabo

Best for: event management, attendee engagement

For those managing in-person events, Bizzabo simplifies the process by offering features like registration, ticketing, and attendee engagement. The platform is known for being easy to navigate, which helps organizers ensure everything runs efficiently and attendees have a great experience.

One notable drawback for in-person events is the complexity of its on-site equipment setup. Users have reported occasional issues with on-site hardware, such as WiFi routers, printers, and tablets, which can disrupt the smooth execution of event check-ins and other logistics.

Key Features

Event Registration and Ticketing

Bizzabo facilitates seamless event registration and ticketing, supporting both online and on-site transactions. The platform allows for the customization of registration pages, making it easy to collect relevant attendee information and manage payments securely.

On-Site Solutions

The platform provides on-site solutions, including self-check-in kiosks and badge printing, which help streamline the check-in process and reduce wait times. This enhances the overall attendee experience by ensuring a smooth entry process.

Networking and Engagement

Bizzabo facilitates attendee engagement through integrated networking tools that enable participants to connect before, during, and after the event. 

These tools allow attendees to view profiles, schedule meetings in advance, engage in real-time interactions through features like live chat and session-based networking, and maintain connections after the event. 

This approach supports the development of meaningful interactions and helps attendees build and sustain relationships throughout the event lifecycle.

Pricing

Bizzabo offers a flexible pricing model tailored to accommodate a variety of event types and sizes. The platform is structured around an annual subscription model, starting at $499 per user per month, billed annually. 

Pros & Cons

Pros

• “Bizzabo is a platform stuffed full of features. We might not have used them all at Warwick but it was clear that if we wanted to expand to in person events the tools were all there.” – Richard H., Digital Platform and Channel Manager
• “We primarily use Bizzabo for our in-person conferences and virtual events, and it has proven to be a great platform. It’s fairly easy to use, making it simple to set up and manage our events. The support from the Bizzabo team, especially for our in-person conferences, is exceptional – they’re always available to assist and ensure everything runs smoothly!” – Verified User in Computer Software., Enterprise

Cons

• “1) It is not very user friendly for the individual creating/managing the event. Particularly if there are more detailed tasks you need to accomplish. 2) Would appreciate the name tag, registration functionality being available on the basic level and not requiring the higher level subscription. 3) Would be very helpful if they had a table/seating arrangement tool that could be integrated with the platform.” – Verified User in Information Technology and Services., Small-Business
• “Their virtual component was hard to manage with our in-person sessions, we were running behind schedule a bit for our live event, which delayed streaming on the platform – there wasn’t a functionality to update the stream link once the session was live, therefore, some of the virtual attendees missed portions of the sessions.” – Verified User in Information Technology and Services., Small-Business

8. Splash

Best for: event marketing and management, brand consistency and customization

Splash simplifies event planning by offering tools for creating, promoting, and managing events. It caters to various types of events, including conferences, product launches, and social gatherings. The platform provides features like event page design, guest list management, and automated communications, with on-site tools to ensure smooth execution.

However, some users find the templates limiting, as they may not allow for the level of customization required for unique branding needs, potentially posing challenges for organizers seeking more creative control over event materials.

Key Features

Customizable Event Pages

Splash offers highly customizable event pages that allow organizers to create branded experiences tailored to their specific event needs. These pages can include detailed agendas, speaker bios, and interactive elements, all designed to engage attendees and provide essential information.

Mobile Event App and On-Site Check-In

Splash provides a mobile app that supports seamless on-site check-in and attendee management. The app allows for contactless check-in using QR codes, self-registration, and real-time guest list updates. This functionality is crucial for managing attendee flow efficiently and ensuring a smooth entry process.

Badge Printing

The platform supports on-site badge printing, which helps streamline the check-in process and enhance security. This feature is particularly useful for large events, where managing attendee identification is critical.

Pricing

• Free Plan: Offers basic tools for event creation and management
• Basic Plan: Priced around $12,500 per year, suitable for small teams with essential event tools
• Pro Plan: Approximately $19,500 per year, includes advanced customization and branding capabilities for a more polished event experience.

Pros & Cons

Pros

• “Splash is a great platform for event hosting, both in person and virtual. Easy to contact attendees by email and check in attendees at the event. The virtual event setup is also really easy to use and a good experience for users. I also appreciate how quickly their support responds to my tickets – I usually get a response in hours.” – Grace H., Enterprise
• “We use Splash for our event RSVPs and for check-ins at our diversity conferences. We love the ability to customize the pages so easily, keep with branding guidelines, copy templates, host virtual events. It’s been indispensable during the pandemic and will continue to be our main RSVP website for our in-person events too!” – Verified User in Computer Software., Enterprise

Cons

• “Difficult use case for our team to leverage Splash internally due to security concerns. Solutions appear to be overly complex such as SSO integration have been a constant back and forth. Given Splash’s capabilities in other areas, it would be ideal if security features would be just as simple vs. complex to implement.” – Verified User in Computer Software., Enterprise

9. Brella

Best for: event marketing and management, brand consistency and customization

Brella is designed to enhance networking and engagement at in-person events. The platform has AI-powered business matchmaking capabilities to connect attendees based on their interests and objectives, facilitating meaningful and productive interactions. 

This feature is especially valuable for large-scale conferences and trade shows, where effective networking is crucial. Brella also offers tools for scheduling one-on-one meetings, ensuring that attendees can efficiently arrange face-to-face interactions that maximize the value of their participation.

Specifically, users have noted that Brella’s mobile app functionality can be limited, which can impact the experience during on-site events. 

Additionally, there have been mentions of occasional technical issues, such as lags or difficulties in logging in, which can hinder smooth operations during live events​.

Features

AI-Powered Business Matchmaking

Brella’s AI-powered matchmaking feature is a cornerstone of its platform, particularly beneficial for in-person events. This tool uses intelligent algorithms to connect attendees based on their interests, professional goals, and networking preferences. 

Scheduling and Meeting Management

The platform provides a user-friendly interface for attendees to view available meeting slots and book appointments seamlessly. This functionality not only enhances the networking experience but also ensures that attendees can manage their time effectively, focusing on high-value interactions. 

Analytics and Reporting

For in-person events, Brella provides comprehensive analytics and reporting tools that offer insights into attendee engagement and meeting outcomes. These analytics help organizers understand the effectiveness of networking activities and overall event success. 

Data collected includes metrics on meeting counts, participant demographics, and engagement levels, which are crucial for demonstrating ROI to sponsors and refining event strategies for future editions​.

Pricing

Brella offers a custom pricing model tailored to the specific needs of each event, without publicly listed standard rates. The platform does not provide a free plan or a free trial, and pricing details are typically discussed directly with potential customers to ensure a tailored fit for their event requirements.

Pros & Cons

Pros

• “I use it for tradeshow events that I am attending to pre-book appointments for either before-the-show meetings or on-site. It’s great to see the attendance ahead of time. I had a login issue, and Support emailed me back in 3 minutes. After a couple of exchanges, they figured out the fix in under 10 minutes—very fast.” – Brendan S., Sales Rep
• “Brella is a one-of-a-kind tool to enable networking in your events among the attendees. It automates the networking experience and drives great results too. The product has evolved tremendously over the years and stepped up from the features standpoint.” – 

Nivas R., Angel Investor

Cons

• “The mobile app at the latest conferences didn’t work well. I had to use the web version, but the web was fine :)” – Matt S., Co-founder / CEO

Key Takeaway

If you’ve made it this far, you’re well on your way to finding the best in-person event platforms for 2025. Choosing the right event management software can feel like a daunting task with so many options and features to consider. 

Remember, it’s not just about finding the best in-person event platforms but also about ensuring it meets all your needs for seamless in-person events. 

Check out reviews on sites like G2 and Capterra, and make sure to schedule demos with your top picks to see them in action. This hands-on approach will help you choose the perfect event software solutions for your next big event.

Curious about what vFairs can bring to your events? Schedule a demo to see the best in-person event platforms features in action.

We’ve compiled a list of questions you can ask all potential event technology providers to make the right choice.

Let’s dive right in and get you on the path to finding the ideal event technology partner!

1. What Types of Events Does Your Technology Support?

There’s no harm in starting from the very basics. The first question you should ask any event technology partner is what kinds of events they support. 

Some partners only offer services for in-person events, while others focus on virtual or hybrid events. Some might offer virtual conference services and others won’t. Therefore, when planning your event, ask your event tech provider specific questions related to your event type. 

Being specific in your questions is necessary. For example, when planning a virtual trade show, asking the potential partner important questions can help make the right moves for the event type. These questions should include exhibit booth capabilities or e-commerce support for virtual events. You can also ask about lead capture before and during the virtual and in-person events. For more suggestions, check out our blog questions when searching for virtual tradeshow software.

2. What Aspects of the Event Technology Provider Are Self-Serve?

The self-serve features in event technology are a game changer. Self-service modules enable organizers to plan and organize events efficiently. 

Organizers can get more autonomy and control over the set up various aspects of the event with self-serve features. At vFairs, organizers can use drag-and-drop form builder to create registration forms. The platform also has a landing page builder to set up your event page without coding. You can use AI writing tools, integrated with the platform, to generate landing page copy.

vFairs event mobile app also provides self-serve functionality. The self-serve mobile app backend allows customers to manage app aesthetics, menus, settings, ads, and notifications. Such mobile app modules reduce the need for manual intervention and streamline the process.

Moreover, vFairs offers self-service options in the badge designs app as well. The app allows users to tailor their badge designs. They can also select different badge sizes and add or remove fields like badge settings, text fields, images, and QR code options.

Their self-serve event builder features empower organizers to reduce costs, streamline processes, and enhance customization. 

3. Can Your Technology Handle the Scale of Our Event?

Before planning your event, you should know how many people might attend. Based on expected attendance, you can ask your event technology provider if they can handle that many attendees. 

Asking this question beforehand is important because some providers only handle small or large events. Fortunately, top event technology providers like vFairs offer unlimited registrations, making it easier for organizers to host events with different attendee counts.

4. Does Your Event Technology Offer AI Assistance? 

Isn’t everything about AI these days? 

AI-powered features make the entire event seamless and significantly reduce the workload. For example, features such as an email builder and writing assistant reduce content creation. The email builder tool quickly generated emails for campaigns and audience segments. The AI writing tools generated press releases, social media posts and other content types in minutes. 

Another AI-powered feature is the event data chatbot. The chatbot collects complex event data and turns it into simple and comprehensive information. Organizers can ask the chatbot simple prompts to get the event’s performance results.

5. Is Your Platform User-Friendly for Both Attendees & Organizers?

A user-friendly event technology platform is necessary for a successful event. So, it would help if you didn’t hesitate to ask this vital question.

A user-friendly and intuitive platform reduces the learning curve for organizers and attendees. Intuitive event technology software and tools make the setup of the entire event more accessible for the organizers.

A more intuitive and easy-to-use event planning software makes the event efficient, whether on a desktop or mobile app.

6. What Are Your Options for Event Registration & Ticketing?

Another critical question to ask your event technology provider is about their registration and ticketing services. It’s essential to understand the different types of services they offer. Do they options to offer attendees early bird discounts, VIP passes, group discounts, or tiered ticketing?

Different event registration and ticketing options help meet the needs of different audiences. It also increases revenue, provides flexibility, and enhances the attendee experience.

A best-in-class registration and ticketing service empowers organizers. They can better manage event logistics, attract a broader audience, and collect valuable data for future events.

7. Does Your Event Technology Charge for Each Attendee’s Registration?

After determining the different ticketing types and tiers your event technology providers offer, the next important consideration is whether they charge per registration. 

Unfortunately, many top event management platforms charge a per-registration fee. Platforms that charge per registration may also have hidden fees, inconsistent pricing, higher relative costs, and other drawbacks.

We recommend choosing an event technology partner with a transparent pricing structure. Choose a platform that does not charge per registration and uses a package-based or tiered pricing model. A package-based pricing structure allows for more straightforward cost estimation and makes the event budget-friendly.

8. How Does Your Technology Integrate With Other Tools & Platforms?

Integrating event technology with other tools and platforms is essential for streamlining workflows. It also enhances data accuracy, improving attendee experiences and optimizing event management.

Choosing a top event tech service provider that integrates with leading tools ensures a smooth technical operation throughout the event. They aim to ensure everything works seamlessly without users realizing we use a third-party tool.

Event technology integrations with CRM systems like Salesforce and Hubspot tend to lower event planning prices. Top tech providers integrate with Mailchimp, SendGrid, other event technology tools, and custom integration connections with tools based on social media needs. 

9. What Kind of Support & Training Do You Provide?

Top event technology providers offer a range of support and training options. These tools ensure that event organizers can use the platform to maximize event capabilities. Therefore, ensure that your tech partner provides the necessary support and training options.

Also, ensure the tech partner offers 24/7 customer support to assist with any issues or questions. Customer support helps with onboarding training to help organizers get started with the platform. Training resources such as webinars and workshops also come in handy in such cases.

You should also check whether your event tech partner provides onsite event support. Onsite event tech includes live event tech support, post-event support, and analytics for seamless events and future events.

10. Can You Customize the Technology to Fit Our Event Needs?

Most event technology partners now offer customization options. It’s important to understand how much customization the provider will offer for a fully personalized experience.

The best event technology allows complete customization to create a tailored event experience. For example, vFairs platform offers a fully customized virtual environment. The platform also offers a personalized landing page, agenda, branded booth and many more features for a fully personalized event experience. 

11. Does Your Event Technology Provider Offer White-Label Event Solutions? 

A white-label mobile app. ensures consistent branding. The app also provides advanced event tech features to enhance the overall event experience. Therefore, it’s essential to consider this when considering an event tech partner.

12. How Does Your Technology Handle Data Security & Privacy?

Always verify the event tech’s security measures and compliance regulations to keep your event and data safe. 

When selecting an event technology, opt for those that prioritize security. Platforms that use HTTPS and other encryption protocols for data transmission are good options. Verify that the technology complies with GDPR, CCPA, and other data protection requirements.

13. What Features Are Available for Virtual or Hybrid Events?

Does your event tech partner offer advanced event technology features for virtual or hybrid events?

 Numerous virtual and hybrid event platforms offer advanced features that help deliver an immersive event experience to remote attendees. Such tech features include customizable virtual venues, interactive booths, integrated live and virtual sessions, and various other features and virtual integrations.

These features can enhance event engagement and contribute to the event’s success. Asking the right questions will help ensure you have chosen the right event technology partner for your virtual conference or hybrid events.

14. What Kind of Analytics & Reporting Capabilities Do You Offer?

A robust reporting and analytics system provides event planners with detailed insights. These insights include attendee behavior, engagement, and overall event performance. Post-event analytics helps make better data-driven decisions for successful future events. 

Therefore, don’t hesitate to ask your provider for this essential event technology solution.

Several top event management platforms like vFairs offer extensive event reporting and analytics tools. vFairs reporting tools include attendee tracking, engagement metrics, session attendance metrics, and more. 

AI powers our new reporting chatbot. It provides real-time access to data. This helps quickly address questions, generate customized reports, and understand natural language. Furthermore, it also helps execute simple commands and improve the quality of the event overall.

15. Can Your Technology Support Multiple Languages or Accessibility Features?

One of the growing virtual events trends involves prioritizing more accessible events. So, to remain relevant in the events industry, it’s crucial to focus on hosting events that are accessible in various ways. 

Event technology providers with accessibility features help with legal compliance, ethical practices, and enhancing brand reputation. Further, customer loyalty, user experience, audience expansion, adaptability, and data collection are added perks.

Fortunately, leading event management solutions offer extensive accessibility features for you to consider. These include supporting multiple languages, customizable language settings and text-to-speech features.

Moreover, accessibility features include compliance with the Web Content Accessibility Guidelines (WCAG), and ensuring the platform is accessible to individuals with disabilities.

16. How Can the Platform Help Me Promote My Events? 

In a world where every event organizer is trying to compete for attention, it’s essential to have advanced marketing features to promote your event. So, make sure to inquire about the event marketing tools offered by your potential event technology vendors.

Event marketing tools include customizable event pages, email marketing integrations, customizable registration and ticketing. Further, AI marketing tools like AI-driven email builders or writing assistants are also on the list. Our comprehensive guide on event marketing provides detailed information about the necessary event marketing tools. 

Once you’ve compiled a list of questions (which you have now) for your event tech provider, making a decision should become much easier. But you know what would be even easier? Choosing an all-in-one event management technology partner. An all-in-one tech partner ensures your event goes as smoothly as possible without relying on other tech partners for any feature.

Benefits of Opting for an All-In-One Event Technology Partner

Choosing an all-in-one event technology partner can significantly simplify your event planning process. All-in-one event tech relieves you from the burden of sourcing event tech services from different providers.

If you have diverse requirements for your event and aim for its success, here are some more advantages of selecting a comprehensive event management solution.

Streamlined Planning & Management

An all-in-one event management software streamlines all aspects of your event from one central platform. Such a platform reduces the complexities associated with managing multiple systems. The seamless integration of various systems, such as event registration, ticketing, and scheduling, reduces the likelihood of errors and ensures smoother operations, giving you a sense of security and confidence.

Cost-Effective Solution

Consolidating all necessary event technology onto a single platform reduces overall event planning costs. Additionally, leading event management platforms, like vFairs, offer tiered and package-based pricing structures, allowing organizers to tailor the technology for their event and create custom quotes that suit their specific needs.

vFairs pricing module also includes secure payment methods facilitated by trusted payment partners such as PayPal and other integrated and custom payment solutions.

Efficient Communication

In an integrated system, communication channels like email marketing, push notifications, and SMS are easily handled. Automated notifications and reminders keep attendees well-informed and save you valuable time by reducing administrative tasks.

Future-Proofing

An all-in-one event management system caters to events of all types and sizes. As your event needs to evolve, an all-in-one partner can adjust their solutions to meet new requirements. All-in-one event tech limits the hassle of integrating additional systems, keeping you prepared for future events.

Here are more reasons why opting for an all-in-one event technology solution benefits your event.

Ask & Choose the Best Event Technology Partner

While it may initially seem overwhelming, conducting the necessary research to choose the right provider is crucial. Luckily, vFairs eliminates extensive questioning and provides everything you need for a successful event.

vFairs, an all-in-one event technology provider, offers advanced features, 5-star customer support, intuitive event software and mobile apps. The platform provides everything that you need for a successful event. This makes vFairs a simple and ideal choice.  Additionally, you’ll be assigned a dedicated event project manager to assist you at every stage of your event, from setup to post-event activities. So, do not waste time. Get in touch with vFairs today and book your demo.